CIO

JUNE 7, 2022

It comprises the processes, tools and techniques of data analysis and management, including the collection, organization, and storage of data. The chief aim of data analytics is to apply statistical analysis and technologies on data to find trends and solve problems. It is frequently used for risk analysis.

Management 508

Management Predictive Analytics Data Mining Data Analysis 508

CIO

AUGUST 11, 2023

Search engines, machine translation services, and voice assistants are all powered by the technology. Patents, product specifications, academic publications, market research, news, not to mention social media feeds, all have text as a primary component and the volume of text is constantly growing. Google Cloud Translation.

Algorithm 533

Algorithm Matrix Pharmaceutical Data Mining 533

CIO

JANUARY 25, 2024

trillion by 2032, according to a Bloomberg Intelligence analysis. Healthcare: digital assistants for Dx and Rx The market for healthcare chatbots globally is projected to more than triple to $647 million by 2030, according to Vantage Market Research. billion, according to Verified Market Research.

Banking 397

Banking Retail Market Research Marketing Research 397

CIO

MAY 30, 2024

And the market for process mining tools is growing. According to a November 2023 report by global market research and management consulting company Global Market Insights, the process mining market is estimated to expand at a compound annual growth rate of more than 40% over the next decade, reaching $31.52

Business 528

Business IT Analysis Management 528

ATTEST

NOVEMBER 18, 2024

We’ve listed some of the best players in automotive industry market research to find the one that aligns with your needs. Attest Attest is a standout in the automotive industry market research landscape, offering the best tools to get real-time consumer insights in-house.

Marketing Research 52

Marketing Research Market Research Research Marketing 52

Netbasequid

AUGUST 2, 2022

It’s easy to see why market research and analysis are often conflated. Both equip decision makers with crucial intelligence around the current state of the market, helping leaders analyze trends and predict future scenarios. And to do this, both incorporate big data technologies. What is Market Research?

Marketing Research 98

Marketing Research Market Research Analysis Research 98

CIO

MARCH 29, 2024

That’s why Rocket Mortgage has been a vigorous implementor of machine learning and AI technologies — and why CIO Brian Woodring emphasizes a “human in the loop” AI strategy that will not be pinned down to any one generative AI model. To succeed in the mortgage industry, efficiency and accuracy are paramount. The rest are on premises.

Knowledge 502

Knowledge Retail Technology Technology 502

Crayon

NOVEMBER 24, 2020

Bill is Head of Market Intelligence (MI) at HERE Technologies. The HERE MI team has a broad remit of tactical (Battlecards, Industry Briefs, Buyer Analysis & Perceptions) and strategic deliverables (Industry POVs, Value-Chain Assessments, Market Sizing, and Scouting Reports).

Competitive Intelligence 369

Competitive Intelligence Battlecard Competitive Intelligence 369

Zoominfo

MAY 8, 2020

We can then further layer in interesting data points such as intent , technologies installed, or other attributes to further prioritize where we focus. Two Different Approaches for Calculating Total Addressable Market. Two different approaches for calculating total addressable market. Top-Down Market Size.

Analysis 273

Analysis Marketing Marketing Win 273

Aqute Intelligence

JUNE 25, 2024

This is where knowing how to do a competitor analysis comes into play. Conducting a thorough competitor analysis is essential to stay ahead. Understanding how to perform a competitor analysis helps various departments within a business. What is competitor analysis? How do you respond? Let’s get started.

Competitor Analysis 147

Competitor Analysis Analysis Competitive Landscape SWOT 147

Smart Data Collective

NOVEMBER 1, 2020

Cluster analysis is aimed at classifying objects into groups called clusters on the basis of the similarity criteria. Overall, clustering is a common technique for statistical data analysis applied in many areas. DBSCAN Clustering – Market research, Data analysis. Clustering – Exploration of Data.

Learning 363

Learning Data Mining Matrix Algorithm 363

mention

AUGUST 28, 2024

Context analysis might be just what you need! Context analysis, also known as contextual analysis, examines industry trends, competitors, and market opportunities to provide a complete picture. With context analysis, you can spot threats and challenges before they become problems and seize new growth opportunities.

Analysis 147

Analysis SWOT Competitor Analysis Brainstorming 147

mention

AUGUST 2, 2024

Understanding competitive pricing analysis can be a game-changer for your business. This analysis involves gathering, comparing, and analyzing pricing data from your competitors to optimize your pricing strategy. Competitive pricing analysis is not just for large businesses; it benefits all industries and business sizes.

Analysis 147

Analysis Competitive Marketing Marketing 147

Smart Data Collective

JANUARY 11, 2021

A number of manufacturers are relying more on analytics technology to streamline their operations. How much is the manufacturing industry using cloud-technology? One of the biggest ways that big data and cloud technology help with manufacturing is by boosting productivity. Can Improve Productivity. Provides Greater Security.

Pharmaceutical 319

Pharmaceutical Value Chain Market Research Marketing Research 319

Alpha Sense BI

MARCH 10, 2023

By taking a more proactive—rather than reactive—approach to research, organizations can leverage better-informed strategies to stay ahead of their competitors. Yet, this was the status quo for pharmaceutical and healthcare companies until the advent of technologically advanced market intelligence platforms.

Market Research 96

Market Research Marketing Research Research Pharmaceutical 96

Netbasequid

JUNE 13, 2022

Through market research, companies reduce these uncertainties, build confidence, and achieve mission critical business objectives. Market research is a dynamic field. We’ll share some insight about traditional market research vs modern strategies below! The Evolution of Market Research.

Marketing Research 98

Marketing Research Market Research Research Marketing 98

Netbasequid

JULY 26, 2022

In a previous post, we touched on secondary market research, but didn’t go into depth. Our other post focused on primary market research––including what it is, the methods used, and both the advantages and disadvantages of using it as a data source. What is Secondary Market Research? Let’s take a look!

Market Research 98

Market Research Marketing Research Research Marketing 98

ArchIntel

JANUARY 19, 2021

Raven Industries has posted a job opening on LinkedIn for a market research analyst position based in its office in Sioux Falls, South Dakota. The successful candidate will be tasked with performing marketing-related tasks and research in line with the company’s marketing plans and divisional strategic objectives.

Marketing Research 104

Marketing Research Market Research Research Marketing 104

CIO

OCTOBER 21, 2022

New market conditions demand new technological solutions, and increasing service demands put new financial pressures on contact centers. In many ways, this comes down to choosing the right technology. As a whole, Market Research Futures reports that the global market for cloud contact center technology will reach $45.5

Banking 363

Banking Technology Technology Market Research 363

Netbasequid

AUGUST 1, 2022

Market research confirms or dispels dangerous assumptions and reveals intel that generates new ideas and makes marketing magical. What is Market Research? Market research is the process of understanding the current state of the market in relation to a particular aspect of the business.

Marketing Research 98

Marketing Research Market Research Research Marketing 98

Netbasequid

AUGUST 29, 2022

There are two great market research approaches to keep brands informed: Qualitative and quantitative market research. While both have their place in business and there are situations where you could use either, we are focusing here on qualitative market research. What Is Qualitative Market Research?

Marketing Research 98

Marketing Research Market Research Research Marketing 98

Smart Data Collective

SEPTEMBER 20, 2023

AI technology is rapidly changing the state of business. AI seems to be popping up in all sorts of places, including in marketers’ toolkits. We talked extensively about some of the benefits of using AI in marketing before. Check out how AI enhances marketing approaches below.

Marketing 324

Marketing Marketing Predictive Analytics Brainstorming 324

Netbasequid

APRIL 1, 2021

Filling your coffers with consumer, competitive and market intelligence pulls back the curtains and opens the windows breathing new life into the way you do business. And these 10 market research trends in 2021 are bound to do just that. How Market Research Tools Have Evolved.

Marketing Research 105

Marketing Research Market Research Research Marketing 105

Netbasequid

AUGUST 11, 2022

When considering the potential pitfalls of market research, sample fraud is arguably the most destructive. Researchers have an obligation to prevent sample fraud, recognizing its prevalence in market research and the possibility it could impact their own studies. What Is Sample Fraud in Market Research?

Marketing Research 98

Marketing Research Market Research Research Marketing 98

Netbasequid

JANUARY 6, 2023

So, let us look at some of the consumer and market research predictions hoping they will put you in a winning position. In-House Market Research. Faced with the heavy demands of the current business environment, brands have had to weigh between hiring external marketing agencies and bringing the process in-house.

Marketing Research 98

Marketing Research Market Research Research Marketing 98

Alpha Sense BI

MAY 10, 2023

This is especially true of the market research and intelligence industry, where a number of companies across sectors are wielding GenAI for similar purposes. But even more promising is this technology’s capability to help companies develop growth opportunities in new markets, overlooked consumers, and aiding in strategy building.

Market Research 94

Market Research Marketing Research Research Marketing 94

Smart Data Collective

MARCH 23, 2022

Advancements in technology have allowed it to store and collect databases in many fields. In short, consumer data is the gold of surveys and all market research conducted. Basket analysis. You may call it the basket analysis or the affinity analysis. 5 data mining tips for leveraging your surveys.

Data Mining 334

Data Mining Analysis Profiling Market Research 334

Netbasequid

AUGUST 4, 2022

The limits of market research are ever expanding. And it is, once again, changing market research! In a globalized economy that is ever in flux, the use of technology to select research subjects, simulate potential marketing campaigns, and buy advertising space is not only understandable, it’s necessary.

Marketing Research 96

Marketing Research Market Research Research IT 96

Netbasequid

SEPTEMBER 19, 2022

By employing a combination of methods to gather data around a particular subject, the researcher can more comprehensively solve the problem by looking at it from different perspectives. And multimodal research solves common challenges in market research including cost, uncooperative participation, and even the outlier effect.

Marketing Research 97

Marketing Research Market Research Research Marketing 97

Netbasequid

SEPTEMBER 12, 2022

Agile research to the rescue! Modern businesses have adopted agile market research as an answer to the dynamic environment in which they operate. What does this mean; how is it different from traditional market research; and why should you do it? What Is Agile Market Research? Let’s find out.

Market Research 98

Market Research Marketing Research Research Due Diligence 98

Netbasequid

JULY 22, 2022

Market research is an important part of business. Let’s take a look at what market research is and how it works, so you can propel your efforts forward today! But that’s really secondary research, one of the two types of market research that you should be doing. What is Primary Market Research?

Marketing Research 98

Marketing Research Market Research Research IT 98

Netbasequid

FEBRUARY 3, 2022

One component of competitive intelligence is having a competitor analysis template to inform your efforts. A deep level of intelligence on your competitors is necessary to gauge your standing in the market. What is Competitor Analysis? Competitor analysis can change your life. How to Conduct Competitor Analysis.

Competitor Analysis 105

Competitor Analysis Analysis Competitive Intelligence Market Research 105

Netbasequid

JUNE 10, 2022

For example, we helped one fortune 100 technology company identify new business development opportunities. Having that intel to round out an investment analysis is certainly valuable – and relevant insight that can be similarly found for pretty much any niche industry. NetBase Quid does that and more. NetBase Quid does that and more.

Marketing Research 98

Marketing Research Market Research Research Marketing 98

Netbasequid

APRIL 12, 2023

A competitive analysis will tell you all you need to know about your competitor’s activities and performance and help you identify hidden opportunities and mitigate emerging threats. What is a Competitive Analysis? Competitive analysis helps you maintain a competitive footing by deeply understanding a competing brand.

Analysis 111

Analysis Competitive Competitive Intelligence Competitive Landscape 111

Smart Data Collective

OCTOBER 17, 2022

Like any other marketing strategy, you must measure email performance. According to McKinsey, email marketing is 40 times more successful than Facebook, Twitter, etc. Without continual review and analysis, a firm can’t show how its campaigns are doing or if they’re producing the expected results.

Marketing 321

Marketing Marketing Market Segmentation Analysis 321

Smart Data Collective

AUGUST 21, 2023

Big data technology has substantially changed the nature of business. The data analytics market is expected to grow from $30 billion last year to over $393 billion by 2032. A growing number of companies are using data analytics to handle a variety of important functions, including researching their competitors.

Research 245

Research Analysis Competitive Market Research 245

Smart Data Collective

JANUARY 19, 2022

Big data can be very valuable for product marketing. However, investing in new technology is not going to be valuable without the right strategy in place. Once you have outlined your strategy, you can start brainstorming ways to use data analytics technology to make the most of it. Make sure you have a clear goal.

Marketing 311

Marketing Marketing Due Diligence Predictive Analytics 311