Smart Data Collective

JANUARY 19, 2022

Having a breakthrough idea is no longer enough to get through with it on the market. Everyone has unbelievably great ideas, but offering them on the market and being successful is different. Whether you’re a small startup or an experienced company, you need to have a product strategy to make sure your idea is widely accepted.

Marketing 311

Marketing Marketing Due Diligence Predictive Analytics 311

Netbasequid

SEPTEMBER 19, 2022

By employing a combination of methods to gather data around a particular subject, the researcher can more comprehensively solve the problem by looking at it from different perspectives. And multimodal research solves common challenges in market research including cost, uncooperative participation, and even the outlier effect.

Marketing Research 97

Marketing Research Market Research Research Marketing 97

Aqute Intelligence

JULY 10, 2024

Rather than looking inward and performing deep reflection on product differentiation, customer perceptions, and so on, your brand puts on its detective gear and looks at the external competition through competitor analysis. They need to conduct market research to properly gauge their perception and willingness to make a purchase.

Competitor Analysis 147

Competitor Analysis Competitive Intelligence Competitive Analysis 147

Data Hut

MAY 27, 2024

Running an e-commerce startup is exciting. You can make decisions and establish your place in a competitive market. Information is available, including customer preferences, competitor tactics, and market trends. Driven by your passion for the outdoors, you start your startup, focusing on high-quality outdoor gear and equipment.

Commerce 52

Commerce Startups Analysis Marketing Research 52

Alpha Sense BI

AUGUST 4, 2023

In the realm of investment research, staying ahead of the curve requires access to reliable and comprehensive private market research. Expert Calls in Private Market Research Private market research involves the analysis and evaluation of privately held companies and investments that are not publicly traded.

Marketing Research 52

Marketing Research Market Research Research Startups 52

Aqute Intelligence

APRIL 25, 2024

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it. sales, product development team, marketing team).

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Alpha Sense BI

JUNE 23, 2023

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

Marketing Research 52

Marketing Research Market Research Research Marketing 52

Happy Market

JANUARY 10, 2019

Kantar is a multinational market research firm known for innovation. They actively manage Brand Z, which is an annual Top 100 Most Valuable Global brands ranking; and in 2015, announced a partnership with Snapchat to provide the first analysis of advertising effectiveness on the Snapchat platform. This is an exciting episode.

Marketing Research 52

Marketing Research Market Research Research Marketing 52

mention

JULY 5, 2024

When you identify your objectives from the start, you know what to look for and can expedite your research in the direction that makes the most sense. One of the best ways to proceed is with a SWOT analysis. Benchmarking your position compared to leaders in your industry can be beneficial to your competitive intelligence analysis.

Competitive Intelligence 140

Competitive Intelligence Competitive Intelligence Intelligence 140

Zoominfo

AUGUST 2, 2022

These powerful platforms gather, analyze, and interpret vast amounts of data, transforming raw information into actionable insights that drive strategic decision-making for go-to-market teams. From startups to the Fortune 500, companies of all sizes are leveraging tools that gather market intelligence data to gain a competitive edge.

Market Intelligence 130

Market Intelligence Intelligence Intelligence Marketing 130

Happy Market

APRIL 4, 2022

Today, Growth Mechanics is an international startup studio working in women's health, software, social impact and more. Emil is a career entrepreneur, advisor, and researcher. This is Chueyee Yang, the show's producer and you're listening to the Happy Market Research Podcast. Find Emil Online: LinkedIn: [link] [link].

Startups 52

Startups Marketing Research Market Research Research 52

ATTEST

JANUARY 3, 2022

Market analysis will always be important, but perhaps never more so than now. It’s not just the economic environment that has changed; consumer behaviour has too, and it’s vital to get a handle on this in order to be able to plan strategies for things like marketing, distribution, pricing and business development.

Analysis 52

Analysis Marketing Marketing Marketing Research 52

ATTEST

JANUARY 3, 2022

Market analysis will always be important, but perhaps never more so than now. It’s not just the economic environment that has changed; consumer behaviour has too, and it’s vital to get a handle on this in order to be able to plan strategies for things like marketing, distribution, pricing and business development.

Analysis 52

Analysis Marketing Marketing Marketing Research 52

ATTEST

DECEMBER 2, 2020

Market analysis will always be important, but perhaps never more so than now. It’s not just the economic environment that has changed; consumer behaviour has too, and it’s vital to get a handle on this in order to be able to plan strategies for things like marketing, distribution, pricing and business development.

Analysis 52

Analysis Marketing Marketing Marketing Research 52

ATTEST

DECEMBER 2, 2020

Market analysis will always be important, but perhaps never more so than now. It’s not just the economic environment that has changed; consumer behaviour has too, and it’s vital to get a handle on this in order to be able to plan strategies for things like marketing, distribution, pricing and business development.

Analysis 52

Analysis Marketing Marketing Marketing Research 52

Alpha Sense BI

OCTOBER 16, 2023

Additionally, many management consulting firms are looking to build their capacity in the AI space by investing in AI-related startups or developing their own products (i.e., In fact, 53% of consultants cited fragmented information sources as their top challenge related to market research. Start your free trial today.

Marketing Research 59

Marketing Research Market Research Research Marketing 59

SCIP

JANUARY 5, 2025

For example, market research data can help female-led startups identify untapped niches, while performance analytics can optimize operational efficiency. Similarly, Jessica Albas Honest Company leveraged market insights to address gaps in the eco-friendly product space, growing into a billion-dollar enterprise.

SCIP 40

SCIP Business Startups Benchmarking 40

Academyci

DECEMBER 22, 2024

Otherwise, you might as well be CHATgpt doing “data analysis.” In 2022, Wells launched a credit card with Bilt Technologies , a fintech startup with big-name backers including Blackstone and Mastercard. I am sure a market research agency backed this with dazzling slides. Yes, a pun. however, has been inverted.

Competitive Intelligence 52

Competitive Intelligence Entertainment Banking Predictive Analytics 52

Owler

DECEMBER 20, 2021

What is a Competitive Analysis? Competitive analysis assists business owners and marketing teams to understand their company’s target market by examining the strengths and weaknesses of competitors' business strategies. You can gain vital information from a critical analysis of your target market.

Analysis 52

Analysis SWOT Competitive Competitor Analysis 52

Alpha Sense BI

MAY 29, 2024

Gaining quality insights from customer perspectives and industry experts can be a critical resource for businesses to outperform the competition and enhance their technology market research. Learn more about how to conduct effective tech market research. Probably the second best feature is how strong their support is.

Analysis 52

Analysis Marketing Marketing Startups 52

Aqute Intelligence

APRIL 13, 2023

A good competitor research project will use many sources to collect as much information as possible about the target competitor. Almost every competitor analysis relies on all of the sources below to some extent. Sometimes, competitor analysis does mean making such half-guesses, which may be informed by information from other sources.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

ArchIntel

APRIL 21, 2021

Melissa Allen Competitive Analysis Mngr Caterpillar. Executive Profile: Melissa Allen, Competitive Analysis Manager at Caterpillar. Melissa Allen is currently a competitive analysis manager at Caterpillar, based in Morton, Illinois. Jennifer Jennison Competitive Analysis Head Coca-Cola.

Competitive Intelligence 104

Competitive Intelligence Profiling Competitive Pharmaceutical 104

ArchIntel

FEBRUARY 2, 2022

Stewart is further described as a cybersecurity marketing executive with a unique combination of branding, product and digital experience. She has a proven record in startups and large organizations developing and executing global go-to-market and enablement programs that drive pipeline and revenue, her biography further reveals.

Profiling 104

Profiling Competitive Intelligence Startups Sales Enablement 104

Netbasequid

JUNE 21, 2022

What does a competitive analysis offer and why does a brand need it? With social media analytics and market research, your window of view is blown wide open and you can see not just the beach, but the whole ocean. It provides metrics that matter – demographics, psychographics, sentiment analysis and even brand passion.

Competitive 98

Competitive IT Benchmarking Competitor Analysis 98

Zoominfo

APRIL 9, 2024

What results to expect: This step enables a clear picture of the market opportunity available to your business that’ll guide what data you’ll clean. How to do it: Conduct market research and data analysis to estimate the number of business professionals and entities that fit the criteria for your offerings.

Profiling 130

Profiling Loss Sales Competitor Analysis 130

Zoominfo

AUGUST 7, 2018

Here’s a quick example: If you manage a corporate blog, you can outline blog post ideas with Google Sheets, collaborate on blog post drafts with Google Docs, and present a blog traffic analysis with Google Slides. Since changes save as you type, marketers no longer have to fear losing documents.

Marketing 130

Marketing Marketing Competitor Analysis Market Intelligence 130

Netbasequid

JUNE 1, 2022

61% of brands say they’ve seen positive impacts to their revenue by implementing competitive benchmarking strategies into their market research. For a complete look though, your competitive analysis needs to not only identify the competition, but provide you with the ability to: Understand category share of voice.

Benchmarking 98

Benchmarking IT Competitive Analysis 98

Alpha Sense BI

APRIL 29, 2024

The following are some key use cases: Financial Analysis : Automate the process of analyzing a start-up’s crucial financials. Forecasting Analysis : Analyze financial data to generate potential forecasts. This may trigger a waterfall effect in terms of exit activity among both newly funded late-stage and primed startups.

Capital 52

Capital Due Diligence Biotech Startups 52

Alpha Sense BI

APRIL 26, 2024

Competitor monitoring transcends industries and equips every kind of business—from startups to global corporations—with the intelligence they need to navigate complex markets and outmaneuver their competition. To cut through the noise and get straight to the information that matters, you need a comprehensive competitor monitoring tool.

Battlecard 52

Battlecard Competitor Analysis Startups Competitive Intelligence 52

Data Hut

JULY 23, 2020

Also Read: 25 Free Tools For Startups to Help Through COVID-19. Product Research. Market research of products is essential to determine what exactly your customer is looking for. This is done by gathering consumer feedback on products presently available in the market through online ratings and reviews.

Win 84

Win Intelligence Intelligence Competitor Analysis 84

GrowbyData

FEBRUARY 23, 2023

Search Engines have become a central part of marketing, research, shopping, learning, and much more. To a recent study, Google has 92.58% of the market share in the whole world and 87.72% of the market share in the United States of America as of December 2022 and has dominated the search engine markets.

Intelligence 98

Intelligence Intelligence Competitive Landscape Annotation 98

Happy Market

APRIL 18, 2022

Everything from startups to Fortune 50 and everything in between. This Episode is Sponsored by: The Michigan State University’s Master of Science in Marketing Research Program delivers the #1 ranked insights and analytics graduate degree in three formats: * Full-time on campus * Full-time online * Part-time online. 00:00:50].

Startups 52

Startups Marketing Research Market Research Research 52

Datapine Blog

MARCH 25, 2022

BA is looking in front of you to see what is going to happen.” – Mark van Rijmenam, CEO / Founder at BigData-Startups. Descriptive analytics : As its name suggests, this analysis method is used to describe and summarize the main characteristics found on a dataset. “BI is looking in the rearview mirror and using historical data.

Business Intelligence 105

Business Intelligence Intelligence Intelligence Business 105

Academyci

MAY 11, 2023

It doesn’t matter if it’s a $100 billion company’s strategy, a two-person startup, or a product line: Successful strategies don’t have a set formula. If the strategy was easy, 80-95% of new products wouldn’t fail and 90% of startup failures would be avoided. Simple and straightforward, isn’t it? Far from it. And it is exceedingly hard.

Competitive 52

Competitive Marketing Marketing Competitive Intelligence 52

CXL

DECEMBER 13, 2022

Here’s the executive summary of the process we use at CXL: Heuristic analysis ; Technical analysis; Web analytics analysis ; Mouse-tracking analysis ; Qualitative surveys ; User testing and copy testing. Heuristic analysis is about as close as we get to “best practices.” Doing a speed analysis.

Win 106

Win Analysis Algorithm Knowledge 106

Happy Market

FEBRUARY 26, 2019

00:18] Yes, Quantilope has been founded four years ago as a startup in Hamburg. We are doing an agile way of working with market research by automating all the market research methods that are out there basically. [01:00] Glad to be here. [00:15] We are now at 70 people actually. What does that mean?

Startups 52

Startups Marketing Research Market Research Research 52

Netbasequid

DECEMBER 26, 2022

Startups and SMBs. Startups have many motivations for using media monitoring software. Both B2B and B2C startups can understand their respective targets better by tracking media activity. Large established organizations are definitely in a different position than startups and SMBs. Fortune 500 and established brands.

Startups 52

Startups Competitive Intelligence Competitive Business Environment 52