Smart Data Collective

OCTOBER 17, 2022

Like any other marketing strategy, you must measure email performance. According to McKinsey, email marketing is 40 times more successful than Facebook, Twitter, etc. Without continual review and analysis, a firm can’t show how its campaigns are doing or if they’re producing the expected results.

Marketing 321

Marketing Marketing Market Segmentation Analysis 321

CIO

FEBRUARY 13, 2023

CIOs anticipate an increased focus on cybersecurity (70%), data analysis (55%), data privacy (55%), AI/machine learning (55%), and customer experience (53%). The legacy/fixed voice services market segment is expected to decline at a 4.3% CAGR through 2026, Fernandez notes.

Hospitals 545

Hospitals IT Security Security 545

Cooperative Intelligence Blog

FEBRUARY 9, 2017

Recently I was interviewed about Win Loss analysis. Question: Why did you write this book, Win/Loss Analysis ? Ellen: There wasn’t a book written on Win/Loss analysis and every time I complete a Win/Loss project, and my client makes the changes that I recommend, they make more money. This is what happens when you write a book.

Loss 100

Loss Win Analysis Market Segmentation 100

John Daniel Associates

JUNE 1, 2021

In this post, we’ll review two elusive methods within Qlik by which key business questions can be addressed: Qlik Set Analysis and Qlik Set Operations. Qlik Set Analysis. Using Qlik Set Analysis we can identify those customers who have purchased motorcycles in the past. Combining Qlik Set Analysis and Qlik Set Operations.

Market Segmentation 52

Market Segmentation Analysis Marketing Marketing 52

CIO

SEPTEMBER 22, 2023

Others are more focused on serving marketing teams, offering many common integrations to ad platforms out of the box. Others aim simply to manage the collection and integration of data, leaving the analysis and presentation work to other tools that specialize in data science and statistics.

Management 397

Management Profiling Sports Market Segmentation 397

ArchIntel

MAY 26, 2021

Cursory research into one’s market segment should be enough to identify key competitors. Entrepreneurs are advised to check out the marketing and sales channels rivals use to promote products. Lastly, entrepreneurs are told to use the insights gleaned from the CI expedition to perform a win-loss analysis.

Competitive Intelligence 197

Competitive Intelligence Competitive Intelligence Intelligence 197

ATTEST

NOVEMBER 18, 2024

They offer customized solutions that can drive innovation, whether through trend analysis or in-depth studies on emerging mobility solutions. JATO JATO is a global leader in providing real-time automotive data and market insights, including pricing analysis, vehicle specifications, and market competition analysis.

Market Research 52

Market Research Marketing Research Research Marketing 52

Zoominfo

MARCH 6, 2021

Why Is Customer Segmentation Analysis Important? Segmentation analysis helps marketers determine segment quality. To ensure segmentation success, your CRM requires quality data. You base your email list segmentation on contract manufacturing leads in your CRM. And that starts with clean data.

Market Segmentation 204

Market Segmentation Analysis Sales Data Analysis 204

Netbasequid

MAY 24, 2022

Competitor analysis is a methodical examination of your category to see where your company stands. It involves a deep exploration of businesses operating in the same market segment, with the intention of maintaining or acquiring more market share. The Steps: How to Do a Competitor Analysis . Let’s dive in!

Competitor Analysis 98

Competitor Analysis Analysis SWOT Data Mining 98

Aqute Intelligence

APRIL 19, 2024

Enhanced customer acquisition: Identify and target new market segments to expand the customer base. Informed strategic decisions: Use comprehensive market and competitor reports to make well-informed business choices and align strategies.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Aqute Intelligence

AUGUST 16, 2023

You can use the tools in this post to conduct a comprehensive competitive analysis that includes customer lists. By letting you carry out deep dives into the browsing behavior of a website’s users, Similarweb lets you identify new market segments for your brand. Loyal customers are the lifeblood of every business.

Competitor Analysis 130

Competitor Analysis Competitive Intelligence Market Segmentation Analysis 130

Zoominfo

JANUARY 27, 2022

Improve marketing segmentation Normalizing your data will help marketing teams more accurately segment leads, particularly using job titles, which can vary greatly among companies and industries. Standardizing your data formatting makes this analysis significantly easier. When should you normalize data?

Market Segmentation 130

Market Segmentation Sales Analysis Capital 130

mention

AUGUST 7, 2024

Internal data comes from within an organization and includes sales records, customer databases, financial reports, and previous market research studies conducted by the company. This data type is readily accessible and specific to the organization , making it highly relevant for internal analysis.

Market Research 147

Market Research Marketing Research Research Primary Research 147

ArchIntel

AUGUST 3, 2021

He or she will also conduct regular competitive data presentations, assume responsibility for the company’s win/loss program and lead projects covering market segments, verticals, products and competitors. Having knowledge in win-loss analysis and data visualization is a plus.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

ATTEST

NOVEMBER 30, 2020

Market analysis survey template. Your target market is out there, you just need to paint a picture of it. Here’s a free market analysis survey template to help you understand the size of the market, perform a competitive analysis , uncover how to attract potential customers to your brand, and more.

Analysis 52

Analysis Marketing Marketing Competitor Analysis 52

ATTEST

NOVEMBER 6, 2024

This platform gives you the power to conduct market research in-house while benefiting from expert support at every step, ensuring your research delivers valuable insights tailored to your needs. ResearchFox ResearchFox specializes in providing competitive analysis, market sizing, and consumer research for telecom companies.

Market Research 52

Market Research Marketing Research Research Marketing 52

Elegant BI

OCTOBER 16, 2018

In this article, we will discuss the Decision Tree analysis method. What is Decision Tree Analysis? There are two basic types of decision tree analysis: Classification and Regression. Let’s take a closer look at an example of classification tree analysis. Here the target variable would be the purchase amount.

Analysis 64

Analysis Business Banking Retail 64

Zoominfo

MAY 11, 2020

Before you begin looking at which market segments or verticals your sales reps should be focused on, consider why those segments need your solution in the first place. Understanding your Total Addressable Market (TAM) will help determine if a new region or vertical needs to be part of your territory plan. (It

Sales 100

Sales SWOT Market Segmentation Loss 100

ATTEST

JANUARY 3, 2022

Market analysis will always be important, but perhaps never more so than now. It’s not just the economic environment that has changed; consumer behaviour has too, and it’s vital to get a handle on this in order to be able to plan strategies for things like marketing, distribution, pricing and business development.

Analysis 52

Analysis Marketing Marketing Market Research 52

ATTEST

JANUARY 3, 2022

Market analysis will always be important, but perhaps never more so than now. It’s not just the economic environment that has changed; consumer behaviour has too, and it’s vital to get a handle on this in order to be able to plan strategies for things like marketing, distribution, pricing and business development.

Analysis 52

Analysis Marketing Marketing Market Research 52

ATTEST

DECEMBER 2, 2020

Market analysis will always be important, but perhaps never more so than now. It’s not just the economic environment that has changed; consumer behaviour has too, and it’s vital to get a handle on this in order to be able to plan strategies for things like marketing, distribution, pricing and business development.

Analysis 52

Analysis Marketing Marketing Market Research 52

ATTEST

DECEMBER 2, 2020

Market analysis will always be important, but perhaps never more so than now. It’s not just the economic environment that has changed; consumer behaviour has too, and it’s vital to get a handle on this in order to be able to plan strategies for things like marketing, distribution, pricing and business development.

Analysis 52

Analysis Marketing Marketing Market Research 52

TBR

OCTOBER 7, 2024

To learn more about TBR’s AI and GenAI analysis and data, start your TBR Insight Center free trial today ! In recognizing the opportunity in this market segment, Lenovo recently announced its first competing server.

Startups 147

Startups Market Segmentation Innovation Profiling 147

FedSavvy

NOVEMBER 9, 2020

However, like many of its peers, PAE has been transitioning away from their traditional work around logistics and base operations and more towards business processes and intelligence analysis. Similar to many of their peers, the acquisition of CENTRA signals an interest to move into higher technology market segments.

Win 130

Win Market Segmentation Intelligence Intelligence 130

Data Hut

JULY 19, 2024

In this blog post, we delve into a comprehensive competitive analysis of Nike and Adidas, supported by detailed data visualizations. By examining product variety, pricing strategies, discount approaches, market share, and brand value, we aim to uncover the strategies that have propelled these brands to the forefront of the footwear market.

Analysis 52

Analysis Competitive Sports Benchmarking 52

mention

JULY 26, 2024

As a business owner or marketing professional, you know the challenge of monitoring brand mentions across multiple platforms. At its core, Mention excels in real-time tracking of brand mentions, online conversations, competitor analysis, and sentiment assessment. Mention makes this task not just manageable but effortless.

Analysis 162

Analysis Predictive Analytics Advantage Advantage 162

Zoominfo

MARCH 5, 2021

[link] — ZoomInfo (@ZoomInfo) January 27, 2021 Why Is Customer Segmentation Analysis Important? Segmentation analysis helps marketers determine segment quality. To ensure segmentation success, your CRM requires quality data. And that starts with clean data.

Market Segmentation 100

Market Segmentation Analysis Sales Data Analysis 100

Datapine Blog

SEPTEMBER 1, 2020

Today, there are online data visualization tools that make it easy and fast to build powerful market-centric research dashboards. They come in handy to manage the results, but also the most important aspect of any analysis: the presentation of said results, without which it becomes hard to make accurate, sound decisions.

Market Research 99

Market Research Marketing Research Research KPI 99

ArchIntel

OCTOBER 15, 2020

Competitive intelligence revolves around data analysis. Finding the data is important, but the analysis enables leaders to make informed decisions from the facts collected. That’s where the heart of a competitive intelligence report is born. That 80 percent solution would fulfill the critical data gap needs that we have. .

Competitive Intelligence 104

Competitive Intelligence Win Competitive Technology 104

ArchIntel

FEBRUARY 3, 2021

Her career is also focused on marketing , team-building and market analysis. The global sales forecasting and competitive intelligence manager is a graduate of the University of Michigan at Dearborn with a bachelor’s degree in marketing and communications.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

ATTEST

OCTOBER 19, 2022

Here’s our TL;DR list of market research tools: Tool Key features Pricing Designated research support Survey functionality Use cases Attest Designated research advice, high-quality data from multi-panel sources, data delivered fast, built-in demographic filters $0.50 Best uses: you want to launch a survey for solid market research.

Market Research 52

Market Research Marketing Research Data Analysis Research 52

Alpha Sense BI

MARCH 10, 2023

Whether it’s information about a competitor’s new products, market segmentation, customer insights, pricing benchmarks, or financial performance, market research platforms that utilize the power of AI are revolutionizing strategic planning processes, product development decisions, and investment strategy.

Market Research 96

Market Research Marketing Research Research Pharmaceutical 96

Zoominfo

FEBRUARY 12, 2024

But to do this, revenue operations professionals work with a seemingly endless list of tools spanning a variety of use cases, industries, and market segments. Campaigns become more efficient and aligned with the company’s goals. To help with the vetting process, here are some suggestions of the top RevOps tools worth considering.

Sales Enablement 130

Sales Enablement Sales Market Segmentation Intelligence 130

Aqute Intelligence

FEBRUARY 22, 2023

For example, Aqute is in competititve intelligence, but the common use of that term includes SEO and SEM competitor analysis, which is not at all what we do. Identifying that the likes of SEMrush or Hrefs are not our competition helps us be more focused in our marketing. You need to be able to define your segment more narrowly.

Competitive 130

Competitive Competitor Analysis Retail Travel 130

Alpha Sense BI

NOVEMBER 17, 2023

For corporations, the value of equity research lies in the detailed coverage of their company, their competitors, and how they can strategize around specific markets. This research simplifies the process of parsing through large volumes of data looking for nuggets of information around market segments and TAM.

Research 105

Research Due Diligence Analysis Competitive 105

Netbasequid

DECEMBER 3, 2021

“Social listening is our cornerstone, and as we expand our leadership into the consumer marketing intelligence space, this investment helps us continue to deliver market-leading offerings to additional market segments.”.

Airline 98

Airline Startups Market Segmentation Benchmarking 98

Netbasequid

AUGUST 15, 2022

Types of Online Market Researc. There are lots of different approaches to market research: Marketing Segmentation. Doing market segmentation research helps break this into groups of people with similar interests, professions, and so much more. Competitive Analysis. Brand Loyalty Analysis.

Market Research 98

Market Research Marketing Research Research Marketing 98