Crayon

MARCH 31, 2022

In our first installment of the Crayon Customer Corner, we sat down with Carolyn Klinger, Director of Market and Competitive Intelligence at Affinity. Carolyn recently purchased Crayon for the second time , but that’s not the primary reason we wanted to chat with her.

Competitive Intelligence 616

Competitive Intelligence Competitive Intelligence Intelligence 616

Crayon

DECEMBER 2, 2020

Bill is Head of Market Intelligence (MI) at HERE Technologies. The HERE MI team has a broad remit of tactical (Battlecards, Industry Briefs, Buyer Analysis & Perceptions) and strategic deliverables (Industry POVs, Value-Chain Assessments, Market Sizing, and Scouting Reports).

Market Intelligence 473

Market Intelligence Battlecard Intelligence Intelligence 473

Zoominfo

AUGUST 27, 2024

This is the value of marketing account intelligence software. By leveraging the power of data and advanced analytics, marketers are able to develop targeted lists of accounts that perfectly align with their ideal customer profiles.

Intelligence 130

Intelligence Intelligence Marketing Marketing 130

Crayon

AUGUST 23, 2021

Back-to-school season is always an exciting time of year. Classmates come together to trade tales of summertime adventure (and, eventually, employment). Teachers brainstorm new ways to engage and empower their students. Parents wonder how their kids are getting so old.

Education 617

Education Brainstorming Analysis Marketing 617

CIO

OCTOBER 22, 2024

Artificial Intelligence continues to dominate this week’s Gartner IT Symposium/Xpo, as well as the research firm’s annual predictions list. “It AI has the capability to perform sentiment analysis on workplace interactions and communications. AI is evolving as human use of AI evolves.

Security 508

Security Security Capital Intelligence 508

Cipher

SEPTEMBER 20, 2021

Both synthesis and analysis play an important role in market and competitive intelligence (M/CI), but are two markedly different stages of a broader CI process. All too often, business leaders conflate synthesis and analysis, a mistake that can be very damaging to the overall success of M/CI efforts within an organization.

Analysis 405

Analysis Competitive Intelligence Competitive Intelligence 405

CIO

JANUARY 20, 2023

Business intelligence definition Business intelligence (BI) is a set of strategies and technologies enterprises use to analyze business information and transform it into actionable insights that inform strategic and tactical business decisions. BI tools could automatically generate sales and delivery reports from CRM data.

Business Intelligence 540

Business Intelligence Intelligence Intelligence Business 540

CIO

NOVEMBER 18, 2024

Banks hope these shifts will enable them to innovate faster and work more efficiently in a rapidly changing market. According to the study, the biggest focus in the next three years will be on AI-supported data analysis, followed by the use of gen AI for internal use.

Banking 530

Banking Benchmarking Data Analysis Analysis 530

CIO

JANUARY 14, 2025

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the technology markets. the worlds leading tech media, data, and marketing services company. Prior to joining IDC, Mona served as a market insights advisor for the IBM infrastructure team.

IT 467

IT Primary Research Knowledge Research 467

CIO

OCTOBER 26, 2023

Business intelligence (BI) analysts transform data into insights that drive business value. What does a business intelligence analyst do? The role is becoming increasingly important as organizations move to capitalize on the volumes of data they collect through business intelligence strategies.

Business Intelligence 476

Business Intelligence Intelligence Intelligence Business 476

CIO

DECEMBER 19, 2024

What if artificial intelligence (AI) could prevent 1,000 potential outages and improve IT service health and delivery by more than 75%? The primary goal for Eddingfield and his team was to improve change management processes and reduce the risk of failed changes by implementing collision detection and impact analysis.

IT 368

IT Intelligence Intelligence Innovation 368

CIO

OCTOBER 30, 2024

Gen AI allows organizations to unlock deeper insights and act on them with unprecedented speed by automating the collection and analysis of user data. Felix AI adds velocity to our analysis processes…giving us more time to focus on tasks that matter and listen better to our customers” – Gabriel Polo, Head of Online Platform, Air Europa.

Analysis 482

Analysis Research Innovation Business 482

CIO

OCTOBER 23, 2024

Artificial intelligence is an early stage technology and the hype around it is palpable, but IT leaders need to take many challenges into consideration before making major commitments for their enterprises. AI has the capability to perform sentiment analysis on workplace interactions and communications. But what if you don’t have to?”

IT 508

IT Innovation Capital Intelligence 508

Smart Data Collective

MAY 1, 2022

Artificial intelligence is often portrayed as a technology that will make robots rule over humans. Businesses are including more of it in their companies and adopting methods like AI text analysis. . Businesses are including more of it in their companies and adopting methods like AI text analysis. . What is text analysis?

Analysis 331

Analysis Data Analysis Market Segmentation Intelligence 331

CIO

DECEMBER 3, 2024

Technical skills such as AI and ML or data analysis continue to be important, but there is now a higher demand for soft skills like digital literacy, team leadership and critical thinking.

Technology 317

Technology Technology Business Data Analysis 317

CIO

SEPTEMBER 9, 2024

Tencent Cloud’s expansion in Asia Pacific (APAC) reflects its strategic efforts to capitalize on the growing demand for Artificial Intelligence (AI) and cloud computing services. Tencent Cloud stands to benefit, particularly in APAC, where market size is predicted to grow from US$45.4 billion in 2024 to over US$110 billion by 2028.

Innovation 459

Innovation Marketing Marketing Commerce 459

CIO

MAY 30, 2024

Small and medium businesses (SMBs) are increasingly tapping into the many flavors of artificial intelligence (AI) on the market today. In fact, according to IDC research, 35% of SMBs listed AI as a top technology priority, compared with 16% a year earlier.

Analysis 397

Analysis Innovation Intelligence Intelligence 397

CIO

NOVEMBER 19, 2024

All industries and modern applications are undergoing rapid transformation powered by advances in accelerated computing, deep learning, and artificial intelligence. The next phase of this transformation requires an intelligent data infrastructure that can bring AI closer to enterprise data. Imagine that you’re a data engineer.

Management 435

Management Innovation Security Security 435

CIO

DECEMBER 2, 2024

The more strategic concern isn’t just the cost— it’s that technical debt is affecting companies’ abilities to create new business, and saps the means to respond to shifting market conditions. Market position (opportunity cost): “We’re six to eight months slower to market with new features than our competitors.”

Innovation 513

Innovation Advantage Advantage Competitive 513

CIO

FEBRUARY 6, 2025

In retail, they can personalize recommendations and optimize marketing campaigns. At a client in the high-end furniture sales industry, we were initially exploring LLMs for analyzing customer surveys to perform sentiment analysis and adjust product sales accordingly. An LLM would be overkill for this type of analysis.

Analysis 431

Analysis Retail Predictive Analytics Benchmarking 431

CIO

APRIL 28, 2024

To systematically maximize the value of digitalization and intelligence, we must consider the following. Grid-based loads involve the precise analysis and prediction of energy consumption behavior. We also need to create space for market-oriented interaction. These will become the new strategic assets of power enterprises.

Intelligence 359

Intelligence Intelligence Loss Algorithm 359

CIO

DECEMBER 17, 2024

Two critical areas that underpin our digital approach are cloud and artificial intelligence (AI). These include content generation, sentiment analysis and related areas. Cloud and the importance of cost management Early in our cloud journey, we learned that costs skyrocket without proper FinOps capabilities and overall governance.

Globalization 396

Globalization Learning Technology Technology 396

Smart Data Collective

NOVEMBER 21, 2021

If you have not lived under a rock for several years, you have undoubtedly heard about artificial intelligence (AI). However, how might artificial intelligence be used in e-commerce operations? Artificial intelligence (AI) is starting to fill every facet of our daily lives. Improved Search Results. Decrease Cart Abandonment.

Intelligence 363

Intelligence Intelligence Commerce Algorithm 363

CIO

NOVEMBER 14, 2024

Migration to the cloud, data valorization, and development of e-commerce are areas where rubber sole manufacturer Vibram has transformed its business as it opens up to new markets. We’re in publishing, but it’s the accompanying services that differentiate us on the market; the technology component is what gives value to our business.”

Commerce 448

Commerce Human Resources Data Analysis Innovation 448

mention

DECEMBER 4, 2024

Remember the days when TV ads and billboards measured marketing success? Today, it’s all about Share of Voice (SOV) and Share of Market (SOM). In this guide, you can learn more about Share of Voice and Share of Market, how these metrics work, why they matter in today’s AI-driven world, and how to use them to boost your brand.

Marketing 130

Marketing Marketing Analysis Predictive Analytics 130

CIO

MARCH 17, 2025

The Munich-based startup accuses SAP of abusing its market power and harming competition, and thereby negatively impacting customers, according to the 61-page indictment filed by Celonis in San Francisco District Court on March 13. German process mining specialist Celonis has filed a lawsuit against ERP giant SAP.

Competitive 360

Competitive Startups Advantage Advantage 360

CIO

AUGUST 18, 2023

According to a recent industry report from Research & Markets, the global market for digital biomarkers is set for significant growth at a compound annual growth rate (CAGR) of 36% during the forecast period 2022-2028. But dealing with the data produced by digital biomarkers, let alone acting on it, remains challenging.

Intelligence 370

Intelligence Intelligence Pharmaceutical Algorithm 370

Crayon

MARCH 21, 2023

Competitive Intelligence professionals and product marketing leaders know the struggle of being resource-constrained. Product marketing in particular often owns competitive intelligence (and all that goes with it) but can’t dedicate head count to this critical, strategic area of the business.

Competitive Intelligence 325

Competitive Intelligence Competitive Intelligence Intelligence 325

CIO

MARCH 1, 2023

By Chet Kapoor, Chairman & CEO of DataStax Every business needs an artificial intelligence strategy, and the market has been validating this for years. Uniphore has an AI assistant that does sentiment analysis on sales calls. Artificial Intelligence, IT Leadership Chet earned his B.S.

Intelligence 369

Intelligence Intelligence Win Innovation 369

CIO

FEBRUARY 6, 2023

Most SMBs haven’t fully adopted business intelligence (BI) analytics, citing various reasons such as a lack of scalable technology infrastructure or skilled human capital. Fortune Business Insights predicts that the global BI market will grow to $43 billion by 2028 , up from $24 billion in 2021. “The

Business Intelligence 343

Business Intelligence Intelligence Intelligence Business 343

Smart Data Collective

JULY 20, 2022

Artificial intelligence is one of the most disruptive forms of technology shaping the marketing profession since the dawn of the Internet. Internet usage is on the rise and embracing digital marketing tools can boost brand awareness and business success. There is a variety of digital marketing strategies that you can use.

Marketing 363

Marketing Marketing Algorithm Commerce 363

Zoominfo

JANUARY 24, 2025

Sales analytics software tools typically leverage AI, automation, and advanced reporting to analyze B2B go-to-market data and sales activities. Efficiency Improvements: Automate manual data analysis, freeing teams to focus on selling. A core part of this platform is Chorus, ZoomInfos AI conversation intelligence tool.

Sales 246

Sales Benchmarking Analysis Intelligence 246

CIO

AUGUST 21, 2024

But it doesn’t have to be that way because enterprise content management systems have made great strides in that same timeframe, including with new artificial intelligence technology that makes it far easier for employees to find and make the best use of all the content the organization owns, no matter if it’s text, audio, or video.

Gaming 503

Gaming Management Algorithm Analysis 503

CIO

NOVEMBER 14, 2022

With organizations increasingly focused on data-driven decision making, decision science (or decision intelligence) is on the rise, and decision scientists may be the key to unlocking the potential of decision science systems. Decision support systems vs. business intelligence DSS and business intelligence (BI) are often conflated.

Data Mining 542

Data Mining Business Analysis Knowledge 542

CIO

APRIL 20, 2023

With cloud adoption, retailers have been successful and with emerging artificial intelligence (AI) capabilities on cloud, they can break the barriers. IT leaders are prioritizing models that are more agile, efficient, and intelligent, allowing them to respond to market changes quickly.

Retail 368

Retail Intelligence Intelligence Value Chain 368

Smart Data Collective

JANUARY 10, 2023

IoT solutions as well as Business Intelligence tools are widely used by companies all over the world to improve their processes. Proceed to data analysis. Thanks to these tools you can find any information you need to make the analysis as efficient as possible. Business intelligence tools can help you with this task.

Business Intelligence 312

Business Intelligence Intelligence Intelligence Business 312

CIO

MAY 20, 2024

Artificial intelligence and machine learning Unsurprisingly, AI and machine learning top the list of initiatives CIOs expect their involvement to increase in the coming year, with 80% of respondents to the State of the CIO survey saying so. The approach taken by James Phillips, CIO at software maker Rev.io, reflects that trend.

IT 533

IT Data Analysis Security Security 533