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Knowledge management: GenAI helps organize and retrieve organizational knowledge, making it easier for IT professionals to access the information they need to solve problems and learn new skills. Mona Liddell is a research manager for IDCs CIO Executive Research team. Contact us today to learn more.
Hackers got into Target’s network through third-party vendors, compromising credit and debit card information for about 40 million customers. Mona Liddell is a research manager for IDC’s IT Executive Programs (IEP). This research provides guidance on how to leverage technology to achieve innovative and disruptive business outcomes.
Allis Information Management (AIM) is now doing business as AIM – Targeted Intelligence. While evolving its mainstay research and data management offerings, our company now provides a wide range of intelligence consulting services. The rebranding comes in response to AIM’s growing portfolio of capabilities.
Secondary market research involves utilizing preexisting data and insights gathered from various sources in the past. Unlike primaryresearch, which gathers new and original data through surveys or experiments, secondary research relies on already available information. But why is it so important, exactly?
In the age of data, business intelligence is about more than just having the right information — it’s about uncovering and analyzing the exact crucial insights you need to help inform business decisions, stay ahead of market-moving trends, and keep an edge on the competition. That’s where market analysis tools come in.
It helps you make informed decisions about your own pricing strategies, market positioning, and potential opportunities. Accurate and up-to-date pricing information on competitors can significantly impact profitability and competitiveness, providing valuable insights for creating a comprehensive competitor report.
Your teams don’t always have the time to conduct a significant research project, such as a complete analysis of the field. For example, a new or little-known competitor may emerge that offers little in the way of online research or offline chatter. A key part of managing intelligence is presenting information in useful ways.
Now, with the integration of generative AI (genAI), AlphaSense has pioneered the way that researchers can gather competitive information through Expert Insights. Below, we explore the value of AI within Expert Insights and how it can revolutionize your primary investment research.
With centralized access to our Expert Insights , business professionals can streamline their workflow and seamlessly transition between data-driven research and qualitative research to inform their business decisions.
In more detail, this means that market research is guided by a specific research problem rather than simply going out to understand the market. And its steps include the collection, analysis, and interpretation of market data. Data analysis : After you gather a sufficient amount of data, you will analyze it to gain insights.
And there are many different sources from which to pull this information. Types of Market Research. Market research is vast, and it can be overwhelming to know where to pull data from and what details to include in a report. These questions can be answered by conducting consumer behavior research. We’ll explore those now.
Competitive Analysis. A competitive analysis offers you intel on who your competitors are, and what their consumers have to say. A competitive analysis offers you intel on who your competitors are, and what their consumers have to say. Brand Loyalty Analysis. So, your research will only be as good as your questions.
In today’s world of limitless data at our fingertips, getting access to information is rarely a challenge for modern professionals. Instead, the real challenge now lies in finding the right kind of information and filtering out the most crucial insights from irrelevant noise—all while avoiding overload.
Within the ever-evolving realm of the life sciences industry , fast-paced healthcare investment research plays a crucial role in providing timely insights on valuable opportunities for financial investors.
Today, there are online data visualization tools that make it easy and fast to build powerful market-centric research dashboards. They come in handy to manage the results, but also the most important aspect of any analysis: the presentation of said results, without which it becomes hard to make accurate, sound decisions.
As a primaryresearch expert, I am always looking to for ways to motivate others to share. They require less detail to process information, and when they change the subject you know they are ready for the next topic. They need more extensive detail to process information, and respond to touch.
However, investors and businesses face many challenges when researching new topics due to the sheer volume of information and resources available online. Navigating efficiently through public data, earning calls, press releases, and more can be incredibly overwhelming for researchers.
In today’s age of information—when there is no shortage of data and the real challenge becomes separating the critical signals from the irrelevant noise —how can companies and investors find the information that truly helps them make smart decisions and keep turning profit?
Today, insight can be analyzed with powerful AI-driven plug-and-play technology where you can remain oblivious of the backend of things and just concern yourself with the information on the screen. And thank good goodness for that, as the secondary market research data sources are legion. Sources of Secondary Market Research Data.
And it can be particularly meaningful when you start with an informed understanding based on your social media listening and other information-gathering. That being said ,if you have someone who is fantastic at making people feel at home and pulling information from a consumer, then it can be a very helpful type of market research!
By taking a more proactive—rather than reactive—approach to research, organizations can leverage better-informed strategies to stay ahead of their competitors. In addition to the sheer volume of informationresearchers had to wade through, regulatory sites are notoriously difficult to navigate.
But with the sheer amount of information available, conducting market landscape analysis isn’t always straightforward—even the term itself is vague at best. Below, we will explore how the AlphaSense platform enables you to surface the intelligence and insights you need to master market landscape analysis in three easy steps.
This requires that organizations make decisions that are informed by secondary data, and targeted primaryresearch. Best practices to collect, filter, and integrate multiple information sources and how to leverage each source to specific scenarios. To register for this upcoming webinar, please click here.
Understanding Business Intelligence Business intelligence is a set of processes and techniques for analyzing raw data and extracting information that helps drive business solutions. Business intelligence aims to leverage past and current data to inform real-time decision making and strategies. Start your free trial today.
Participating partners will get their own branded, bespoke research delivery platform to help them convert their clients from one-time ad-hoc projects to recurring, subscription-based offerings. . The IntelligenceEdge Partner Programme accords participating market research firms with: 1.
Plus with lower cost per one-on-one call, Expert Insights is the ultimate primaryresearch package to optimize your research budget and maximize your ROI. Both options provide you with an assigned AlphaSense research manager that will formulate targeted interview questions with you to extract the insights you need.
Aggregating content sources and developing the tools to catch and surface insights across a universe of information has always been at the forefront of our product vision at AlphaSense. When you’re researching companies, it’s essential to have confidence in the data points you find. New Content to Catch What Others Miss.
Brands now have the power to supplement their traditional primary and secondary market research data with continuous intelligence tailored to their internal business needs. And the insights are offered for analysis in visually stunning and intuitive dashboards: But we’re getting ahead of ourselves. Direct observation.
Newer generation operating models provide actionable expert perspectives that empower informed decision-making while also maximizing your time through technological-driven efficiencies, like artificial intelligence (AI) and generative AI (genAI). Calculate the return on investment (ROI) of your market intelligence by using our ROI calculator.
Since taking on the role in November 2020, Ng has been leading the CI function at Chevron, including the gathering, analysis and reporting of financial and strategic intelligence on competitors, industry trends and benchmarks. He also holds a master’s degree in operations research from New York University.
How AI-enabled competitive intelligence solutions can drive informational advantage. What is an informational advantage? Having an informational advantage means you have access to data that your competitors don’t have. One way to develop such an information advantage is by integrating information from all possible sources.
The Current State of Expert Calls Traditionally, investment analysts dedicated significant time and resources to conducting expert calls for primaryresearch. From sourcing experts and coordinating calls to conducting interviews, the overall process can consume valuable hours and incur substantial costs for investment researchers.
Having a dedicated and comprehensive competitor analysis framework is critical, as is the ability to access all the competitive information you need in one place. This framework not only provides valuable insights for informed decision-making but also uncovers hidden opportunities and potential threats.
Each video explores a critical aspect of CI, from introducing its core concepts to advanced research and analysis techniques, ensuring you have the tools and knowledge to stay ahead of the competition. You’ll learn: The role of CI is in informed decision-making Key components of CI How CI is practiced across various sectors 2.
Related Reading: 5 Steps to Building an Effective ESG Strategy Step 1 – Aggregate All ESG Information in One Place The current lack of reporting standardization means you need to manually parse through multiple websites and outlets to find information on a peer’s ESG performance, eating up valuable time that could be better used elsewhere.
The webinar focused on the evolving nature of competitive market intelligence and provided an essential guide to business professionals for augmenting growth with the integration of ‘Primary and Secondary’ intelligence advantage. To watch this informative on-demand webinar, please click here.
Fuld’s extensive due diligence process included in-depth interviews and desk research to assess the recall’s repercussions, the target company’s recovery strategy, and its future market viability. This thorough analysis enabled the client to identify essential adjustments and evaluate the pros and cons of a potential partnership.
Many investment analysts and managers suffer from option paralysis due to a highly saturated financial market and an overwhelming amount of public information available online. Centralized and process-driven primaryresearch can lead to confident and rapid decision making as follows: 1.
The Value of Expert Insights for Qualitative Data When conducting primary investment research , most investors primarily focus on quantitative data to validate their theses and inform their investment strategies.
Learn about primaryresearch methods to enhance your competitive intelligence capabilities, and the role of AI in research and analysis. Develop strategies to integrate diverse information into actionable intelligence. Develop strategies to integrate diverse information into actionable intelligence.
Zaozerskaya, who has more than 10 years of experience in market research , competitive analysis , customer insights and digital marketing, has been serving as senior manager at Amazon since September 2020, according to her LinkedIn profile.
For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.
The nuanced firsthand perspectives provided by industry experts can complement your data-driven research with soft market information and complete your investment process. Leveraging expert Insights allows you to fast-track your understanding of an industry or market and gain a competitive edge with informed decision-making.
In today’s fast-paced business landscape, staying ahead of the competition requires access to timely and relevant information. AlphaSense is a market intelligence platform with powerful artificial intelligence (AI) features that enables users to quickly navigate and analyze vast amounts of financial and business information.
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