Smart Data Collective

APRIL 20, 2023

Identifying content opportunities: By analyzing data, you can identify gaps in the market and identify opportunities to develop content that addresses unmet needs. In 2012, we wrote this article on using big data for market research , which you may want to look at.

Marketing 275

Marketing Marketing Data Analysis Analysis 275

Smart Data Collective

JUNE 15, 2022

In fact, the popularity of location data has grown so much that it is expected to touch about $35 billion in value by 2027. In this article, we will talk about nine ways location data can help you excel in retail. 9 Ways Location Data Can Help You Excel in Retail. Here it goes. Enhance the client experience.

Retail 279

Retail Data Analysis Analysis Travel 279

Netbasequid

JUNE 13, 2022

Through market research, companies reduce these uncertainties, build confidence, and achieve mission critical business objectives. Market research is a dynamic field. We’ll share some insight about traditional market research vs modern strategies below! The Evolution of Market Research.

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Netbasequid

AUGUST 29, 2022

There are two great market research approaches to keep brands informed: Qualitative and quantitative market research. While both have their place in business and there are situations where you could use either, we are focusing here on qualitative market research. What Is Qualitative Market Research?

Market Research 98

Market Research Marketing Research Research Marketing 98

Smart Data Collective

JANUARY 11, 2021

A 2015 study by the market research company IDC, which surveyed almost 600 manufacturing enterprises from 17 countries, discovered more than 90% of global companies are using cloud computing in some part of their operations. Let us take a closer look at how the cloud can advance manufacturing operations.

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Pharmaceutical Value Chain Market Research Marketing Research 320

Netbasequid

APRIL 7, 2022

As they begin to incorporate consumer insights from social media into their market research, many companies rely on traditional techniques such as focus groups, surveys, interviews, and ethnographies. What is Triangulated Research? Have you had a research project recently? It’s a three-pronged approach to data analysis.

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Market Research Marketing Research Research Marketing 105

Netbasequid

AUGUST 1, 2022

Market research confirms or dispels dangerous assumptions and reveals intel that generates new ideas and makes marketing magical. What is Market Research? Market research is the process of understanding the current state of the market in relation to a particular aspect of the business.

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Market Research Marketing Research Research Marketing 98

Datapine Blog

SEPTEMBER 1, 2020

there are two answers that go hand in hand: good exploitation of your analytics, that come from the results of a market research report. They come in handy to manage the results, but also the most important aspect of any analysis: the presentation of said results, without which it becomes hard to make accurate, sound decisions.

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Netbasequid

SEPTEMBER 19, 2022

By employing a combination of methods to gather data around a particular subject, the researcher can more comprehensively solve the problem by looking at it from different perspectives. And multimodal research solves common challenges in market research including cost, uncooperative participation, and even the outlier effect.

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Market Research Marketing Research Research Marketing 97

Alpha Sense BI

MAY 10, 2023

From helping engineers develop 3-D designs to assisting data scientists in writing code and even drafting and reviewing legal documents in the legal world, there’s no shortage of evidence that GenAI could be a panacea for streamlining processes and eliminating mundane, tedious work in every industry.

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Market Research Marketing Research Research Marketing 94

ATTEST

OCTOBER 19, 2022

You’re doing your own market research. Launch your next product with a data-driven strategy Attest’s market research platform comes complete with a team of insights professionals who will help your team get real results from your survey data. Because you only get to spend every dollar once, right?

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Market Research Marketing Research Data Analysis Research 52

ArchIntel

APRIL 27, 2021

The senior manager will serve as a strategic thought partner and expert in analytical and market research to help inform life-cycle planning, forecasting and senior management decisions that require primary market research and competitive intelligence.

Analysis 104

Analysis Management Pharmaceutical Competitive Intelligence 104

Netbasequid

NOVEMBER 23, 2021

And that’s where thematic analysis comes in! Brands are surrounded by data; however, roughly 80% of it is unstructured. As such, brands need tools capable of collecting data and uncovering the patterns that inform market intelligence. How to conduct a thematic analysis. What is Thematic Analysis?

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Analysis Airline Market Intelligence Entertainment 105

Smart Data Collective

SEPTEMBER 25, 2019

To help you get a better idea of the best position for you in big data , speak to professionals who work in this industry to determine what is involved in various roles (market research, data visualization expert, data engineer, data scientist, etc.).

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Due Diligence Knowledge Analysis Education 254

Netbasequid

APRIL 12, 2023

A competitive analysis will tell you all you need to know about your competitor’s activities and performance and help you identify hidden opportunities and mitigate emerging threats. What is a Competitive Analysis? Competitive analysis helps you maintain a competitive footing by deeply understanding a competing brand.

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Analysis Competitive Competitive Intelligence Competitive Landscape 111

Smart Data Collective

MARCH 23, 2023

Common startup expenses include potential market research,” explains Jane Moore of money site, Loanza, “you also have surveys, initial travel costs, advertising for opening, salaries or wages paid to employees initially, and salaries paid to executives or consultants.”

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Business Startups Travel Capital 283

Alpha Sense BI

DECEMBER 13, 2022

In the age of data, business intelligence is about more than just having the right information — it’s about uncovering and analyzing the exact crucial insights you need to help inform business decisions, stay ahead of market-moving trends, and keep an edge on the competition. That’s where market analysis tools come in.

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Analysis Marketing Marketing Primary Research 97

mention

JULY 7, 2021

It’s right there at your fingertips, if you have the right systems and marketing geniuses to interpret the data. Analyzing marketing metrics has become one of the most sought-after skills in digital marketing. It’s a great way to supplement your market research. Media monitoring tracks brand mentions.

Marketing 336

Marketing Marketing Due Diligence Security 336

Netbasequid

SEPTEMBER 22, 2022

Market research is the process of gathering business intelligence through the collection, analysis, and interpretation of data. Some of the most common reasons organizations conduct market research include: Improving or creating products. Understanding new market segments. Boosting brand health.

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Market Research Marketing Research Research Marketing 59

ATTEST

MARCH 27, 2023

Market research companies in the UK can help you make strategic business decisions with consumer insights. These market research agencies use quantitative and qualitative research methods to help you assess the competition, buyers’ pain points, and motivations. Company Location No. Company Location No.

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Zoominfo

SEPTEMBER 5, 2018

Businesses are catching on to the importance of market intelligence. In fact, research shows over 73% of businesses are investing more than 20% of their overall technology budgets on intelligence and data analysis ( source ). What is market intelligence? Is market intelligence the same thing as market research?

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Market Intelligence Intelligence Intelligence Marketing 140

Netbasequid

JUNE 16, 2022

The process to sort this problem out requires referring back to your market research to narrow down the challeenges. When relying on traditional research methods, this would take two phases of market research and different strategies to arrive at an actionable conclusion. This is the hybrid research approach.

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Research IT Market Research Marketing Research 105

Zoominfo

OCTOBER 4, 2018

But, a data-driven team does need members who specialize in data analysis and can contextualize data to fit their business’s objectives. Data-driven marketing strategies yield several benefits for your marketing team, all of which a data analyst can help to facilitate.

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Marketing Marketing Analysis Algorithm 187

Datapine Blog

JANUARY 6, 2022

1) What Is Data Interpretation? 2) How To Interpret Data? 3) Why Data Interpretation Is Important? 4) Data Analysis & Interpretation Problems. 5) Data Interpretation Techniques & Methods. 6) The Use of Dashboards For Data Interpretation. What Is Data Interpretation? Table of Contents.

Data Analysis 98

Data Analysis Analysis Research Knowledge 98

Data Hut

APRIL 1, 2022

With the recent Nykaa IPO, making headlines - a customer of ours wanted to do an analysis of the market. We helped them with the data. This blog is an independent analysis from Datahut about the top ten makeup brands in India. Here is our analysis of the top 10 makeup brands in India. Data collection.

Data Analysis 52

Data Analysis Analysis Retail Sales 52

Netbasequid

OCTOBER 3, 2022

It’s not possible to eliminate bias in market research, not entirely. You want people – both researchers and respondents – to express their personality. The researcher can innovate the process and respondents can more fully reveal themselves. What Is Research Bias? Analysis Bias. Acquiescence Bias.

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Research Market Research Marketing Research Analysis 105

Owler

JANUARY 27, 2022

Why Great Market Research Tools Are Important A successful marketing strategy is made possible by understanding your potential customers, what they’re talking about, and how your products will benefit them. Understanding your potential customers is key to a successful marketing strategy. Google Keyword. Social Mention.

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Datapine Blog

MAY 27, 2020

An analytical report is a type of a business report that uses qualitative and quantitative company data to analyze as well as evaluate a business strategy or process while empowering employees to make data-driven decisions based on evidence and analytics.

Business 98

Business Hospitals Data Analysis Analysis 98

Zoominfo

OCTOBER 5, 2021

Each of these data types can be useful on their own, but market intelligence involves combining them to create a 360-degree view of your market. Is Market Intelligence The Same Thing As Market Research? Competitive Analysis Market intelligence helps you assess competing businesses within your market.

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Market Intelligence Intelligence Intelligence Marketing 130

Aqute Intelligence

JULY 8, 2024

However, competitive analysis about your competitors can be a complex and time-consuming process. Competitors may not publicly disclose their pricing, pricing structures can be complex with variations across different products, channels, and customer segments, and data obtained might be outdated or unreliable.

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Competitor Analysis Competitive Intelligence Primary Research Analysis 130

Alpha Sense BI

FEBRUARY 21, 2023

With a proactive market intelligence practice, you can make smarter business decisions, serve customers better, and get an edge over the competition. But how do you move away from reactive research processes? That’s where market research tools come in. What types of content are available through the platform?

Market Research 52

Market Research Marketing Research Research Marketing 52

Alpha Sense BI

FEBRUARY 21, 2023

With a proactive market intelligence practice, you can make smarter business decisions, serve customers better, and get an edge over the competition. But how do you move away from reactive research processes? That’s where market research tools come in. What types of content are available through the platform?

Market Research 52

Market Research Marketing Research Research Marketing 52

ArchIntel

APRIL 7, 2021

Executive Profile: Trista Ristvedt, Senior Competitive Analysis Program Manager at Tennessee Valley Authority. Trista Ristvedt is the senior program manager of competitive analysis at the Tennessee Valley Authority , a federally owned corporation in the U.S. Derek Mauzy Market Intel Director Reliant.

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Competitive Intelligence Profiling Briefing Competitive 104

ATTEST

DECEMBER 1, 2022

If you’re a marketer or insights professional looking for insights into your target audience, then look no further than the Big Apple. The market research industry is big and ever-changing, but there are some settled market research companies in New York that will help you make sense of your consumer knowledge.

Market Research 52

Market Research Marketing Research Research Marketing 52

Netbasequid

JULY 27, 2021

That’s because competition analysis yields insights that gives your brand a tremendous leg up in its decision-making. So, what is competition analysis, and how can it help your brand? We’ll explore that here, along with eight ways to use competitive analysis effectively. Specifically, we’ll cover: Competition analysis, defined.

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Analysis Competitive Innovation Data Analysis 59

ArchIntel

JUNE 2, 2021

Before moving over to her present employer, Hansen-Jain held a long series of market research and insights-related positions at Novartis. She began her services for the company as a market research consultant and climbed her way up to strategic insights lead. She worked for the firm for two and a half years.

Pharmaceutical 104

Pharmaceutical Competitive Competitive Intelligence Profiling 104

Datapine Blog

APRIL 13, 2021

We will not go into further detail about the theoretical part of agency analytics, instead, we will go straight to the point by giving you some points on how agencies can benefit from their data by creating interactive, high-quality agency reports. Benefits Of A Modern Agency Report. Today this is different. Social media agency dashboard.

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KPI Analysis Market Research Marketing Research 102