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Tech leaders weigh in on the upside and flipside of generative AI

CIO

We ran workshops with every division of our business, educating them on the accelerating innovation in this area, brainstorming opportunities and risks. Where you see downsides are in marketing types and copywriters losing their jobs, but there will be new jobs created.” But overall, we see this as a huge opportunity. A Trojan horse?

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Traits AI Startups Seek When Hiring New Employees

Smart Data Collective

One analysis indicates that 90% of companies have made investments in AI and 37% actively deploy it. People can develop technical skills through courses, various forms of education, and actual work expertise. The demand for AI technology has surged in recent years. AI startups have a burgeoning market that they can serve.

Startups 258
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Job Candidate Personas: A Guide for Recruiters

Zoominfo

A standard persona is built using traditional hiring information like work history, skills, and education. Whether you’re a consultant for many companies or an in-house recruiter for a single organization, the data collection process requires two things—thorough analysis of past hires and interviews with current employees.

Copywrite 157
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Job Candidate Personas: A Guide for Recruiters

Zoominfo

It’s built using traditional hiring information, like work history, skills, and education. Whether you’re a consultant for many companies or an in-house recruiter for a single organization, the data collection process requires two things: a thorough analysis of past hires and interviews with current employees.

Copywrite 100
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How to Create SEO Content That Speaks To Your Audience (and Google)

Similarweb

I am going to share the marketing analysis tools and the step-by-step process of how we at Similarweb continuously create SEO content that genuinely works. Is your primary intention to educate your reader? Also, create pages that primarily aim to educate and inform the reader. I recommend also doing a full audience analysis.

Briefing 114
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How to Navigate & Attract New Leads in The Dark Funnel

CXL

Use the PAS (problem, agitation, solution) copywriting formula to play to buyer fears and introduce your product as the savior. However, while your end goal is to get people to visit your website and convert, your aim for content is to create demand and educate your audience. Use social proof to make your product more desirable.

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Local SEO For Small Businesses: Strategy, Planning, And Result [Template Included]

E2M

On the other hand, if a client needs to improve their online presence, you will need a team of copywriters and SEOs working on their content strategy. Education level. Why Do You Need Competitor Analysis? The third most important ingredient you need is competitor analysis. So, you plan your resources accordingly.