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How To Do Competitor Analysis

Cipher

To predictably win in your industry, you need current, relevant competitive intelligence. Regular, effective competitor analysis will help you achieve this success. Without a clear view of the playing field, there is a good chance you’re going to move forward with the wrong (or incomplete) strategies.

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Building a Business Plan Based on Your Competitor Analysis

Cipher

They’ve even planned how to celebrate after they win. Every football team thinks they have a great plan when they’re walking out of the locker room. They know every play. They’ve practiced every pass.

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Author Ellen Naylor: Exposing Blind Spots With Win/Loss Analysis

Cipher

Welcome to Goodbye Information, Hello Intelligence , a monthly coffee chat hosted by leadership at Cipher Systems to uncover nuggets of wisdom from the world's foremost competitive intelligence leaders. The following are notes from Goodbye Information, Hello Intelligence: Episode 02.

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4 Competitor Analysis Tools for Government Spend

Aqute Intelligence

FPDS can be a useful source of information although often more so at an aggregate level than for individual competitors. GovWin GovWin is a tool primarily used to find and win government contracts. This is another tool that is not intended for competitor analysis but can provide useful information nonetheless.

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14 Winning B2B Marketing Strategies for SaaS Businesses

mention

On a broader level, brand positioning should be based on a combination of customer needs, competitor analysis, and your unique strengths. There you have it, some winning B2B marketing strategies for SaaS businesses. The post 14 Winning B2B Marketing Strategies for SaaS Businesses appeared first on Mention. Conclusion.

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What is Competitor Analysis in Marketing?

Netbasequid

On the surface, a competitor analysis helps brands identify competitors in an industry and reveals any winning marketing strategies. However, today’s competitive analysis goes well beyond that. How Competitor Analysis Works. Basic Metrics for Analyzing Competitors. Let’s check it out.

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How to Do a Competitor Analysis: Complete Guide

Netbasequid

. Competitor analysis is a methodical examination of your category to see where your company stands. A comprehensive competitor analysis looks at the competition in terms of products, features, prices, technology, marketing, and other details that may give competitors an edge over your business. Let’s dive in!