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Laurie Young , director of CompetitiveIntelligence with Lone Star Analysis , recently spoke with ArchIntel regarding how competitiveintelligence has changed with the emergence of new technologies, how to manage customers’ needs and strategies, as well as building partnerships and customer relationships in the marketplace.
SCIP Insights Leveraging ICT for Smarter Decision-Making in CompetitiveIntelligence For any organization, making informed decisions is critical to stay competitive. From data collection to predictive analysis, ICT tools offer businesses the means to transform raw data into actionable insights.
SCIP Insights The Evolution of CompetitiveIntelligence: From Data Overload to AI-Driven Decision Making In the recent webinar with Jesper Martell, CEO of Comintelli and Paul Santilli, CEO of SCIP (Strategic Consortium of Intelligence Professionals), we had the opportunity to discuss the future of CompetitiveIntelligence (CI).
Everything you use to monitor your brand can be used to build a competitiveanalysis for a robust knowledge of the competitive factors your brand is up against. In a nutshell, SCIP is the world’s leading non-profit organization committed to CI education and certification. A Holistic Approach to CompetitiveAnalysis.
In a previous post, we talked about competitiveintelligence and its benefits, strategy, as well as examples of information that can be analyzed to yield insights. One component of competitiveintelligence is having a competitor analysis template to inform your efforts. What is Competitor Analysis?
It’s what the best performers do: According to Emerald , 90 percent of Fortune 500 companies use competitiveintelligence to gain an edge over their competitors. What is a CompetitiveAnalysis? Competitiveanalysis helps you maintain a competitive footing by deeply understanding a competing brand.
Document SCIP Insights Data-Driven Intelligence in Crisis Management: Navigating Uncertainty with Precision In a world with unpredictable market shifts, global crises, and rapid technological changes, organizations that rely on data-driven intelligence for crisis management to gain a critical advantage.
Learn how to mind the other’s business like a pro with this detailed guide to competitiveanalysis. What is a CompetitiveAnalysis? Competitiveanalysis is the comprehensive study of a competing brand to maintain a competitive footing. Consider the search engine market.
SCIP Insights Breaking Barriers: How Smart Insights Empower Women in Business The importance of diversity and inclusion has gained widespread recognition. From leveraging data analytics to employing emotional intelligence, women are transforming traditional paradigms and breaking barriers in leadership, entrepreneurship, and innovation.
SCIP Insights Innovation Through Intelligence: Driving Sustainable and Scalable Business Growth Today, innovation has become the foundation of sustainable growth. However, innovation doesn’t happen in a vacuum—it is fueled by intelligence.
SCIP Insights The Role of Natural Language Processing in CompetitiveIntelligence: Extracting Insights from Unstructured Data In the rapidly evolving landscape of business competition, staying ahead of the curve requires more than just gathering data—it demands extracting actionable insights from vast amounts of information.
SCIP Insights Leveraging GenAI for CompetitiveIntelligence In the rapidly changing business landscape, companies must continuously innovate to maintain a competitive edge. The goal is to help businesses make informed decisions, anticipate market shifts, and develop strategies to gain a competitive edge.
What is CompetitiveIntelligence? Competitiveintelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. What key market trends and competitive insights can I leverage to grow my business?
I was blogging about competitiveintelligence at SCIP’s 2009 annual conference in Chicago. SCIP always provides attendees longer learning opportunities at pre-conference sessions that are a half or full day. I always look forward to our WLC (Women’s Leadership Council) cocktail party at SCIP conferences.
Get Ready to Unravel the Secrets of AI & CompetitiveIntelligence at the SCIP IntelliCon Nashville 2024 at Loews Vanderbilt Hotel! SCIP IntelliCon Nashville 2024 is just around the corner (April 22-25). Don't miss this opportunity to connect with the leading experts in AI and CompetitiveIntelligence!
SCIP Insights How predictive competitiveintelligence could outsmart your competitionCompetitiveIntelligence (CI) involves identifying opportunities and threats, monitoring competitors, and analyzing market trends to provide actionable insights.
SCIP Insights AI-Powered CompetitiveIntelligence: Transforming Business Strategies in the Digital Age In today's hyper-competitive landscape, staying ahead of the curve is essential for businesses striving to thrive. Traditional methods of gathering competitiveintelligence are no longer sufficient in the digital age.
How to Use Social Sentiment to Perform a Competitor Analysis. s never been a better use case for competitor analysis tools. In this guide, see examples from brands like Bud Light, Nike and Universal Music Group (UMG) of how to: Use sentiment analysis to uncover and understand competitors? Visit the SCIP Career Center.
SCIP Announces New Board Leadership. SCIP, the global non-profit community advancing the practice of ethical competitiveintelligence, is pleased to announce the appointment of its new Board leadership team: Chair : Jay Nakagawa of Dell. said Cam Mackey, Executive Director of SCIP. ?The said Jay Nakagawa, Chair. ?SCIP
Analysts Kristin Langrill, Ann Sigsby, and Chad Groenhout earned SCIP Certification from the Strategic & CompetitiveIntelligence Professionals (SCIP). The post AIM analysts earn professional certifications in market research, competitiveintelligence, & data science appeared first on AIM.
SCIP Insights How Generative AI can be utilized as a Powerful Tool for CompetitiveIntelligence (CI) without the Risks. However, it will make human analysts more timely, relevant, and accurate in providing actionable intelligence for decision-makers. GenAI is a team member, not the team.
SCIP Insights The Paradigm Shift Towards the Modernization of CompetitiveIntelligence In today's rapidly evolving global economy, businesses need to stay ahead of the curve to remain competitive. One critical tool in achieving this is economic intelligence.
Analysts Kristin Langrill, Ann Sigsby, and Chad Groenhout earned SCIP Certification from the Strategic & CompetitiveIntelligence Professionals (SCIP). AIM’s Vice President, Anne Herron, earned Professional Research Certification (PRC) through the Marketing Research Association.
SCIP Insights The End of the Classical CompetitiveIntelligence: Launching the Era of Generative CI Whether for countries or companies, the primary goal of all competitiveintelligence (CI) operations is to gain an advantage. Let us establish the foundations of this new field: GenCI.
Don't Be Afraid of Qualitative Data: Methodologies to Help CI Analysis. In this case study , Blackbaud Customer Insights Team Lead Dr. Kelly Angus covers a methodology that you can use to code and organize qualitative data into more manageable segments to facilitate analysis. Integrating Artificial Intelligence into CI Processes.
"By approximating real-world behavior, mathematical modeling and simulation can be used to highlight important trade-offs and assumptions associated with various strategic choices , forecast market demand under different scenarios, and help managers understand and predict competitive responses or customer behaviors.". READ THE ARTICLE.
All new webinars, topic tables, and workshops from SCIP. SCIP Events This Fall. Build a Lean CompetitiveIntelligence Function. Foundations of Market & CompetitiveIntelligence. Competitive IQ Certification available, pending completion requirements. Webinars & Topic Tables. Webinar | Oct.
Despite a majority of firms surveyed by Forrester expanding their use of Market & CompetitiveIntelligence (MCI) technology and tools, many MCI teams spend as much as 75% of their time on manual, low-value tasks. needs analysis, developing a MCI technology plan, stakeholder management, etc.). REGISTER NOW.
A competitive audit is the part of the competitiveintelligence process that seeks to better understand the competition and compare a brand to its peers. Why Companies Must Have Competitive Audits. A study conducted by Crayon and SCIP shows that competition is becoming stiffer across most industries.
Only 3 seats are left for this new-to-world executive education program, developed exclusively for SCIP by the world's #1 post-graduate program in Information Management, NOVA IMS. CompetitiveAnalysis & Intelligence Development -. Intelligence Development & Communication -. Only 3 Seats Left.
SCIP is pleased to partner with NOVA IMS, the world's leading graduate program in Information Management, on a new-to-world virtual training program on Data-Driven Decision Making & CompetitiveIntelligence. CompetitiveAnalysis & Intelligence Development - ? UPDATE YOUR PROFILE. LEARN MORE.
Whether you’re in the planning stage or are full throttle into your competitiveintelligence strategy, SCIP’s IntelliCon Virtual Conference is the premier place to learn how to take your intelligence to the next level. First, why competitiveintelligence? But you also have to know how to play the game.
Strategic & CompetitiveIntelligence Professionals (SCIP). LEARN MORE. * In order to receive the Certificate, participants must attend all sessions and receive at least 80% on a knowledge exam. 7550 IH 10 W, Suite 400, San Antonio, Texas 78229. tel: 703-739-0696 | memberservices@scip.org | www.scip.org.
Upcoming training & certification through SCIP. Over 1,000 professionals, from CI directors to Product Marketers, have successfully completed SCIP trainings, giving us an average "overall value" score of 4.9 Our next several courses are all about turbocharging the effectiveness of your competitiveintelligence work.
Looking for a little extra help, and interested in helping develop the next generation of intelligence talent? SCIP is excited to announce a new partnership with Mercyhurst University & Ridge College of Intelligence Studies, where SCIP members have access to highly qualified students for project-based CI work, as well as internships.
Competitive Enablement Report. SCIP and Klue teamed up to ask hundreds of key stakeholders for CompetitiveIntelligence what they need from CI.? CI producing relevant intelligence products that stakeholders can? COMPETITIVE STRATEGY & INTELLIGENCE JOBS. New Opportunities on SCIP's Career Center?
Dear %FIRSTNAME%, Are you ready to dive deep into the world of AI and CompetitiveIntelligence in the Intelligence EcoSystem? Keep your brand front and center as you connect with CompetitiveIntelligence Professionals as an IntelliCon Nashville 2024 sponsor! Check out the new options in 2024!
SCIP Insights 4 Surefire Tips to Enhance Your CI Strategy Today’s market landscape is in a constant state of flux. As market cap consolidates to fewer stocks and new geopolitical factors arise, gathering insightful and timely competitiveintelligence (CI) becomes that much more difficult. of the company say?
SCIP Insights 4 Surefire Tips to Enhance Your CI Strategy Today’s market landscape is in a constant state of flux. As market cap consolidates to fewer stocks and new geopolitical factors arise, gathering insightful and timely competitiveintelligence (CI) becomes that much more difficult. of the company say?
Upcoming training & certification through SCIP. Over 1,500 professionals, from CI directors to Product Marketers, have successfully completed SCIP trainings, giving us an average "overall value" score of 4.9 Dramatically improve sales enablement (Pre-sales intelligence tools, templates & best practices ). LEARN MORE.
SCIP Insights How Generative AI can be utilized as a Powerful Tool for CompetitiveIntelligence (CI) without the Risks The words Generative AI (GenAI) cause excitement for some, uncertainty for others, and thoughts of risk for most. This has increased the timeliness for disseminating products for key decision-making.
How to Make Information Intelligible (SCIP) - "CI professionals who adapt by leveraging AI need pivotal skills, such as critical thinking, creativity, envisioning and curation. Getting Smart and Not Predicting the Future (@SCIP) - "Too little CI makes us blind and vulnerable. Making the Most of Your SCIP Membership (Feb.
SCIP CAREER CENTER. Here are a few open positions: Business Intelligence Analyst. Here are a few open positions: Business Intelligence Analyst. Vulnerability Intelligence Analyst. Business Data & CompetitiveIntelligence Analyst. Strategic & CompetitiveIntelligence Professionals (SCIP).
We're inviting all members to participate in a SCIP/SKEMA Business School survey to benchmark how organizations collect, analyze, and use intelligence to support digital transformation. To thank you for sharing your perspective, you'll receive a premium edition of the analysis, and be entered in a drawing for a $100 gift card.
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