Elegant BI

OCTOBER 16, 2018

In this article, we will discuss the Decision Tree analysis method. What is Decision Tree Analysis? There are two basic types of decision tree analysis: Classification and Regression. Let’s take a closer look at an example of classification tree analysis. Here the target variable would be the purchase amount.

Analysis 64

Analysis Business Banking Retail 64

ArchIntel

FEBRUARY 3, 2021

With over three decades of work experience, Shirley is an expert in the automotive industry , forecasting and business strategy. Her career is also focused on marketing , team-building and market analysis. During this time away from home, Johnson took on key roles in alliance market analysis and global customer insights.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

ArchIntel

JUNE 9, 2021

Executive Profile: Kevin Cooke, Business Intelligence Manager at Verizon Wireless. Kevin Cooke is a business intelligence manager at Verizon Wireless, working out of Hopewell, New Jersey. Zach Fields is a senior manager of mover marketing at Cox Communications, working out of San Diego, California.

Competitive 104

Competitive Competitive Intelligence Biotech Briefing 104

Netbasequid

APRIL 28, 2023

In this post, we will discuss the needs and expectations of VR gaming consumers and use the insights to set up a continuous ranking and monitoring dashboard on NetBase Quid® Intelligence Connector. This should be interesting for marketers across all industries as we’ll provide illustrations from different market segments.

Gaming 52

Gaming Airline Travel Competitive 52

ArchIntel

OCTOBER 6, 2021

Her role involved conducting social media analyses and retail website assessments to gauge the preferences of millennial consumers, among others. Aside from management consulting, Rao is also knowledgeable in the fields of data analysis, project planning, business intelligence and operations management.

Marketing 104

Marketing Marketing Education Profiling 104

CIO

SEPTEMBER 22, 2023

Others are more focused on serving marketing teams, offering many common integrations to ad platforms out of the box. Others aim simply to manage the collection and integration of data, leaving the analysis and presentation work to other tools that specialize in data science and statistics. Of course, marketing also works.

Management 662

Management Profiling Sports Market Segmentation 662