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Your teams don’t always have the time to conduct a significant research project, such as a complete analysis of the field. For example, a new or little-known competitor may emerge that offers little in the way of online research or offline chatter. When do you need a competitive intelligence agency?
Having a dedicated and comprehensive competitor analysis framework is critical, as is the ability to access all the competitive information you need in one place. What is a Competitor Analysis Framework? PEST Analysis – Stands for political, economic, social, and technological analysis.
In this role, you’ll help us make data-driven decisions through the use and analysis of targeted markets and competitive intelligence.” Or analysis of CI, because apparently CI itself is not analysis. They send “battlecards” no one every uses. How can one use targeted markets? Even better. Where do I sign?
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