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Competitive Analysis Report: What Is It & How to Create One (+ Examples)

mention

Consider collaborating with other businesses or forming alliances to strengthen your position in the market. 2) Competitor Profiling: Gather information about each competitor, including their market share, size, target market, product/service offerings, pricing strategy, distribution channels, and marketing tactics.

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Competitor Analysis Framework: How-To and Best Practices

Alpha Sense BI

Established competitor analysis frameworks include: SWOT Analysis – An analysis of your competitors’ strengths, weaknesses, opportunities, and threats. PEST Analysis – Stands for political, economic, social, and technological analysis. This helps provide a broader context for the external factors influencing your competitive landscape.