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In 2020, the MACH Alliance was established to advocate for Microservices-based, API-first, Cloud-native, Headless (MACH) system architecture. Their 2023 annual research , conducted in collaboration with MEL Research, revealed that 85% of the 500 respondents have increased the percentage of MACH implementations within their infrastructure.
A competitive analysis report is a comprehensive document that examines the strengths and weaknesses of a business’s competitors. With this report, businesses can understand their competitivelandscape and identify their key competitors. Source It helps you uncover opportunities for growth and improvement in the long run.
Recently, there has been a renewed interest in ‘marketing hacks’ as B2B marketers have started to realize traditional marketing methods are no longer useful in a competitivelandscape. Bizible did thorough market research and realized that majority of its customers were looking for a simple way to add UTM parameters to Bing ads.
Steve Douvas, AVP/Sr Market Research Consultant, FM Global . The competitive intelligence lead in a company is one that genuinely sits cross-function. When deployed effectively, competitive intelligence impacts the product, market, sales, risk, and strategy teams.
This helps provide a broader context for the external factors influencing your competitivelandscape. Porter’s Five Forces Analysis – Examines five key forces that influence a market’s competitive intensity and attractiveness. This helps companies understand the underlying forces driving competition in their industry.
All the companies we listed carry out primary or secondary research for their clients (usually both), and they all have competitive intelligence-focused websites. Some provide additional services such as customer research and marketing strategy. Here is our current directory of competitive intelligence specialists.
Step 2: Understanding competitors Competitive analysis IT leaders must understand the competitivelandscape to position their organization for success. This collaborative approach helps refine the strategy and build alliances, ensuring that it receives support from top management. Contact us today to learn more.
Technology Business Research, Inc. 4Q24 topics included strategic alliance management, the U.S. telecom B2B market, the emerging India opportunity, monetizing generative AI (GenAI) in cloud, the evolving IT infrastructure landscape, the private cellular networks market, and the hyperscaler ecosystem landscape. (TBR)
You can use the social media platform to pursue fruitful partnerships and form new alliances to gain an edge. Plus, you assess the performance of your content strategy compared to other players in the competitivelandscape. Your connections can help you explore new market segments and boost your reach.
Having a deep understanding of industry trends, key performance indicators (KPIs), and competitivelandscapes is essential to creating value through data. Building strategic alliances, both internally with IT, marketing, and operational teams, and externally with technology providers and industry leaders, will be essential.
Contify has transformed the way we conduct secondary market research. Founded in the early 1980s, this US-based leading pharmaceutical company researches and develop drugs for patients with rare diseases. It has significantly reduced the time spent on searching for information from a large pool of diverse sources. About Contify.
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