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American Airlines takes flight with analytics transformation

CIO

In the wake of the COVID-19 pandemic, airlines have struggled with bad weather, fewer air traffic controllers, and a shortage of pilots, all leading to an unprecedented number of cancelations in 2022. Leibman notes that American Airlines operates every hour of every day. American Airlines. “We Leibman, who stepped down on Sept.

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12 most popular AI use cases in the enterprise today

CIO

Following is our analysis of the 12 most popular ways AI is being used across all industries in the enterprise today, as companies seek to capitalize on artificial intelligence’s promise to improve customer service, cut business costs, and supercharge business processes.

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5 ways AI is showing promise as a decision-maker

CIO

Companies are now moving toward AI-powered decision-making in customer service—tapping into voice and sentiment analysis to automate complex processes such as recognizing customer intent and taking a recommended action to resolve it. Outcomes are fed back into machine learning models to improve prediction accuracy continually.

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What is predictive analytics? Transforming data into future insights

CIO

Predictive analytics definition Predictive analytics is a category of data analytics aimed at making predictions about future outcomes based on historical data and analytics techniques such as statistical modeling and machine learning. Airlines frequently use predictive analytics to set ticket prices reflecting past travel trends.

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AI on the mainframe? IBM may be onto something

CIO

Rather than pull away from big iron in the AI era, Big Blue is leaning into it, with plans in 2025 to release its next-generation Z mainframe , with a Telum II processor and Spyre AI Accelerator Card, positioned to run large language models (LLMs) and machine learning models for fraud detection and other use cases.

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Expedia poised to take flight with generative AI

CIO

And with the expansion and consumer popularization of AI fueled by recent advances such as ChatGPT, Expedia’s extensive use of analytics and machine learning to fuel that personalization strategy should enable the company to help evolve the travel industry, even as its pool of customers and partners grows, says Murthy. “AI

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Sentiment Analysis: A Primer for B2B Marketers

Zoominfo

Enter, sentiment analysis. What is sentiment analysis? Sentiment analysis is the process of gauging the attitudes, opinions, and emotions an audience expresses about a brand, product, or a specific topic. As a marketing technique, sentiment analysis can be as complex or as simple as you make it.

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