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Analytics Technology Redefines Social Media Marketing in Sports

Smart Data Collective

Analytics technology has been a huge gamechanger for the sports industry. Fortune Business Insights reports that the sports industry spent $2.98 One of the biggest ways that data analytics is changing the sports industry is that it has revolutionized social media marketing strategies employed by sports teams and leagues.

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Technology Companies Need to Make Hard Choices to Teach More ‘Soft Skills”

CIO

These include the interpersonal skills that enable teams to go way beyond tinkering with technology – everything from workplace collaboration to leadership to critical thinking. These are the skills that enable teams to make technology work optimally for the organization itself. Conclusion. About D rew Westra. IT Leadership

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Social services provider uses artificial intelligence to provide genuine help

CIO

However, IT users depended on difficult-to-support legacy systems, with member data spread over different technologies and each specialty unit often partial to a separate solution. When Colsubsidio evaluated the situation, managers realized that recent technological innovations could quickly solve the dilemma.

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Henkel embraces gen AI as enabler and strategic disruptor

CIO

Like many incumbents in the consumer packaged goods (CPG) industry, Henkel was slow to embrace digital technologies, resulting in a widening disconnect between the 147-year-old company and the changing needs of its customers. What we’re doing is finding the guys who like to crack big industry problems with technology.”

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What is your data strategy for an AI future?

CIO

Sports Illustrated and its CEO found this out recently when it was revealed the magazine published articles written by fake authors with AI-generated images. While the CEO lost his job, the parent company, Arena Group, lost 20% of its market value. But what about most enterprises without access to such data?

Sports 497
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LaLiga transforms fan experience with AI

CIO

IT is playing a key role in how the world’s most popular sport is played and experienced in Spain. The transformation, which started in partnership with Microsoft in 2016, is also enabling LaLiga to expand its business by offering technology platforms and services to the sports and entertainment industry at large.

Sports 369
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How data can move the needle on supply chain

CIO

Historically, supply chains have been slow to adopt technologies and analytics, but great strides have been made to upgrade systems to capture critical data in the supply chain. We tend to focus on the technology, which generally relates to databases, BI and analytic solutions,” says Patel.

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