mention
AUGUST 7, 2024
Secondary market research involves utilizing preexisting data and insights gathered from various sources in the past. Unlike primary research, which gathers new and original data through surveys or experiments, secondary research relies on already available information. But why is it so important, exactly?
Aqute Intelligence
OCTOBER 9, 2019
At Aqute, we’ve spent more than two decades refining our approach to competitive intelligence, and this experience gives us an advantage when it comes to uncovering the most valuable and insightful information. For most companies, this means creating a spreadsheet and starting your secondary research.
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Aqute Intelligence
JULY 8, 2024
This article provides a comprehensive guide on how to find competitor pricing using a variety of methods, ranging from direct research to leveraging advanced competitive intelligence tools and techniques. Primary methods involve direct interaction and observation, while secondary methods focus on analyzing existing published information.
Netbasequid
JULY 26, 2022
Our other post focused on primary market research––including what it is, the methods used, and both the advantages and disadvantages of using it as a data source. As a quick summary, primary market research is a form of research where data is collected, analyzed, and interpreted through an organization’s internal efforts.
Cooperative Intelligence Blog
DECEMBER 28, 2016
As a primary researcher, I look for ways to motivate people to share. 7 Timeless Competitive Intelligence Tips – Here are a few: Company insularity is not a competitive advantage. What’s neat about EQ versus IQ, is that we can learn and be coached to improve our EQ skills. Don’t forget that your employees are smart.
Contify
AUGUST 25, 2020
The new normal requires new tools to navigate and gain a competitive advantage. This requires that organizations make decisions that are informed by secondary data, and targeted primary research. The real game-changer is an information advantage, and that comes from getting information the competition can’t get.
Netbasequid
AUGUST 1, 2022
Research location : Depending on your research design and data collection method, you will have the respondents come to you, you to them, or conduct desk research. Each has its own advantages and challenges. We will now go into more detail on the market research process itself to help you fill in those blanks.
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