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Where innovation and agility are key drivers of competitive advantage, traditional IT metrics that shaped IT for the past 50 years are insufficient. International Data Corporation (IDC) is the premier global provider of marketintelligence, advisory services, and events for the technology markets.
Changing consumer behavior and expectations, competition from major e-retailers, evolving cybersecurity challenges, inflationary pressures, sustainability and environmental concerns, and the pressure to take advantage of AI are all very real concerns for retailers today. the world’s leading tech media, data, and marketing services company.
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Attempting to grow your business without marketingintelligence is a lot like driving without directions. Without a clear understanding of your industry or market, you’ll be ill-equipped to make informed business decisions. Businesses are catching on to the importance of marketintelligence. billion in 2020 to $33.3
Some companies might choose to do Scope 3 reporting, thereby gaining an ESG advantage by virtue of their cloud provider’s sustainability practices. Cloud services have proven to be a great advantage for most organizations with lower costs, improved efficiency, better reliability, etc.
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