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The economic and competitivelandscape is extremely dynamic, and customers expect more seamless, personalized, and efficient experiences, Pappas says. The pace of change in the global market and technology landscape demands organizations that can adapt quickly.
Technology has shifted from a back-office function to a core enabler of business growth, innovation, and competitiveadvantage. Understanding the competitivelandscape is also essential. In our fast-changing digital world, it’s essential to sync IT strategies with business objectives for lasting success.
When building such a strategy for a business, I encourage tech leaders to first examine their competitivelandscape, and then ask what the drivers of change are in their markets, and what dynamics are influencing the environment in which they compete.
CIOs expect organizations to explore and invest in emerging technologies such as artificial intelligence and the Internet of Things to drive innovation and competitiveadvantage. “Some have launched sovereign cloud services tailored to the unique needs of specific Gulf Cooperation Council (GCC) markets,” said Burt.
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The author said that to develop a business strategy at any level of an organization, and to see it through fruition, requires a strong grasp of one’s own products or services, an understanding of global trends, the target market, the competitivelandscape as well as stakeholder expectations.
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August Jackson , senior director of Market and CompetitiveIntelligence with Deltek , recently spoke with ArchIntel regarding CompetitiveIntelligence within the government contracting sector. Jackson will be featured as a keynote speaker during ArchIntel’s AI in CompetitiveIntelligence Virtual Event.
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5 Emerging Trends in CompetitiveIntelligence. CompetitiveIntelligence is nothing new to businesses and its importance in business function and decisions is increasing year to year. . It can be difficult to identify the trends in competitiveintelligence. . More Money, More Intelligence .
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Advantages of Competitor-Based Pricing Competitor-based pricing is a sound strategy for just about any business to try out, but it's especially handy if you need to be quick on your feet or make simpler pricing decisions, and want to stay in tune with how competitors price their products. There is no competitiveadvantage in that.
Today, we’re sharing five templates you can use in AlphaSense’s Notebook to streamline the process of creating your competitiveintelligence deliverables. Battlecard The teams that are selling and those that are conducting competitive research are typically not synonymous, and certainly not at large organizations.
Pharma faces an increasingly competitivelandscape, an expensive but mission-critical process, and a high level of uncertainty––and there is only one way out: information. Today, manufacturers must take advantage of advanced AI-backed research tools to keep pace with the consumer and market shifts. Enter Intelligence Connector.
Evalueserve’s “CompetitiveIntelligence Spotlight” series puts different competitiveintelligence (CI) professionals in the limelight to share their experiences and unique perspectives. Overall, I have about 17 years of experience, mostly focusing on research and sales intelligence.
When competitors are mentioned on a sales call, run an automated nurture program that highlights your advantages over their offering. This allows you to consistently go deeper and inform a buyer’s perspective about your solution relative to the competitivelandscape, regardless of the individual sales rep.
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Lawson Abinanti , a positioning and message strategy expert, argued in an article for Marketing Profs that conducting a competitor positioning assessment is key to competitiveintelligence. Despite its importance, Abinanti said understanding competitors’ positioning is an element of competitive analysis that is often overlooked.
This guide explores how conducting a retail competitor analysis plays a critical role in shaping an effective retail pricing strategy and offers actionable steps to stay ahead of the competition. Refining product offerings based on competitive insights. Strengthening brand image and market positioning.
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Department of Defense (DoD), including the Joint Artificial Intelligence Center ( JAIC ) and Advana Platform contracts. Booz Allen leverages a dedicated group of FEDSIM experts to assist in proposal efforts, giving them a distinct advantage in FEDSIM procurements. Some noteworthy winners are featured in figures 2 and 3 below.
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These indicators give you an idea of your current standing in the competitivelandscape compared to other players in your respective industry. You can track several things through social media monitoring that enable you to connect with your audience deeper and gain a competitiveadvantage in your respective industry.
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