Remove Advantage Remove Battlecard Remove Loss
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Battlecards: a necessary sales resource

Primary Intelligence

Marketing or product development are the usually the departments that research and build competitive battlecards, and they use them for product enhancement or general marketing strategy. Done the right way, competitive battlecards can be a vital part of a sales professional’s arsenal in winning more deals. Make it available.

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Primary Intelligence Partners with Crayon to Launch the First Ever Technical Integration that Combines Win-Loss Data Analysis with Competitive Intelligence

Primary Intelligence

Boston and Draper, UT – Primary Intelligence , the leader in win-loss analysis, and Crayon , the premier competitive intelligence platform, today announced a first of its kind integration that seamlessly embeds valuable win-loss insights directly into competitive intelligence deliverables.

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Three Critical Questions for Increased Win Rates

Primary Intelligence

Everything to the right of the 0 represents a positive gap or advantage in the criteria. This company’s strongest competitor only scores a seven, on average, which means there’s a significant positive advantage of 1.9. What are the unique win loss reasons for each individual sales rep? out of 10 in this criterion.

Win 106
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Three Critical Questions for Increased Win Rates

Primary Intelligence

Everything to the right of the 0 represents a positive gap or advantage in the criteria. This company’s strongest competitor only scores a seven, on average, which means there’s a significant positive advantage of 1.9. What are the unique win loss reasons for each individual sales rep? out of 10 in this criterion.

Win 104
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12 Top Market Intelligence Tools for Go-to-Market Teams

Zoominfo

Competitive advantage: Understanding your target market better than your competitors can give you a significant edge in product development, pricing strategies, and marketing campaigns. Risk mitigation: Identifying potential market threats early allows companies to develop proactive strategies to mitigate risks.

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12 Competitor Monitoring Tools to Trial in 2024

Alpha Sense BI

Its integration with sales tools makes it particularly valuable for organizations looking to enhance sales readiness and close rates through effective use of battlecards. This means certain current trends or events may be missed, which is an important loss in a competitor monitoring workflow.

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9 Competitive Intelligence Tools to Trial in 2023 (Free & Paid)

Alpha Sense BI

CI allows you to track competitor behavior and glean the insights you need to create competitive advantages. It’s designed for mid-market and enterprise teams looking to understand and create sustainable advantages in their respective markets.