CIO

JULY 2, 2024

Fuel competitive advantage through strategic innovation Innovation — critical for reshaping business models with emerging tech — succeeds by fostering a discipline of pragmatic exploration balanced with real-world business constraints. IDC, 2024 However, CIOs must delve deeper into each dimension of this quartet.

Innovation 697

Innovation Technology Technology Banking 697

Netbasequid

JANUARY 20, 2021

Solid market intelligence helps brands keep pace, and even ahead of, ever-changing market conditions. And although it’s only one tool in your marketing metrics arsenal, market intelligence is one that you’ll want to keep updated and in good working order for precisely that reason!

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

Alpha Sense BI

MAY 27, 2024

Markets are relentlessly evolving at breakneck speed and generating massive amounts of information every day. Add in volatility brought on by geopolitical tensions and economic uncertainty and you start to portray how challenging it is to conduct market intelligence research today. Enter: the market intelligence maturity index.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

SCIP

JULY 18, 2024

SCIP Insights Integrating Market Intelligence into Your Marketing Strategy In the modern business landscape, staying ahead of the competition requires more than just a keen understanding of your product or service. It demands a comprehensive grasp of the market dynamics, customer behaviors, and competitive movements.

Market Intelligence 40

Market Intelligence Intelligence Intelligence Marketing 40

Zoominfo

SEPTEMBER 5, 2018

Attempting to grow your business without market intelligence is a lot like driving without directions. Without a clear understanding of your industry or market, you will fail to make informed business decisions. Businesses are catching on to the importance of market intelligence. What is market intelligence?

Market Intelligence 140

Market Intelligence Intelligence Intelligence Marketing 140

CIO

OCTOBER 22, 2024

For example, a key category of software supply chain security tooling is software composition analysis (SCA). In addition, because open source vulnerabilities are publicly documented, and sometimes accompanied by exploit code, it’s relatively easy for threat actors to take advantage of them.

Security 603

Security Security Startups Benchmarking 603

Alpha Sense BI

SEPTEMBER 11, 2023

In a rapidly evolving landscape of market research, staying ahead of the curve is no longer a luxury but a necessity. That’s why we are excited to announce the inaugural AlphaSense Advantage Summit 2023 , a virtual conference built to equip knowledge professionals with the insights and tools needed to navigate these changes successfully.

Advantage 59

Advantage Advantage Value Chain Marketing Research 59

CIO

AUGUST 9, 2022

On the one hand, the quality of automated analysis is not clearly understood, and on the other, there is a perceived threat of machines making people’s own expertise redundant. Artificial Intelligence, Machine Learning This is critical, ensuring algorithms deliver valuable insights, analytics and support increased automation.

Win 661

Win Algorithm Market Intelligence Intelligence 661

Netbasequid

APRIL 17, 2023

Conducting a market analysis may sound like an uphill task, and it can be, but the process is too important to be ignored. So, we have created a market analysis template to guide you through the process and make it easier to perform regularly. What is a Market Analysis? Challenges 1.

Analysis 98

Analysis Marketing Marketing Competitive 98

Netbasequid

JUNE 3, 2021

Competitive market intelligence keeps you ahead of the evolving industry around you. From emerging trends within your category, to emerging crisis you may be facing – market intelligence can guide your brand to success, help you avoid pitfalls and keep your brand’s feet firmly planted on solid ground.

Market Intelligence 98

Market Intelligence Competitive Intelligence Intelligence 98

Primary Intelligence

JANUARY 23, 2023

Boston and Draper, UT – Primary Intelligence , the leader in win-loss analysis, and Crayon , the premier competitive intelligence platform, today announced a first of its kind integration that seamlessly embeds valuable win-loss insights directly into competitive intelligence deliverables.

Competitive Intelligence 104

Competitive Intelligence Loss Win Data Analysis 104

CIO

NOVEMBER 12, 2024

As cross-functional leaders, CIOs not only drive technological innovation but also foster collaboration that percolates through the entire organization, ultimately leading to enhanced efficiency, improved customer experiences, and sustained competitive advantage. the world’s leading tech media, data, and marketing services company.

Innovation 325

Innovation Win Benchmarking Research 325

Netbasequid

MARCH 18, 2021

Both consumer intelligence and market intelligence offer a definite edge. Specifically, we’ll explore how top brands retain their competitive advantage with a look at: Consumer insight for brands. How to conduct market research. Getting the edge with emerging market insights. Consumer Insight for Brands.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Airline 98

Netbasequid

DECEMBER 21, 2021

Whether your brand is new to the social listening game or you’ve been around the block a few times, a competitive analysis is a key ingredient in your overall market intelligence. For brands wanting to take competitive intelligence seriously, we’ll talk here about how to do a competitor analysis the right way.

Competitor Analysis 97

Competitor Analysis Analysis Matrix Competitive Intelligence 97

Netbasequid

MARCH 8, 2023

Learn how to mind the other’s business like a pro with this detailed guide to competitive analysis. What is a Competitive Analysis? Competitive analysis is the comprehensive study of a competing brand to maintain a competitive footing. Consider the search engine market. Is it easy for them to switch to a better provider?

Analysis 98

Analysis Competitive Intellectual Property Competitive Landscape 98

mention

JULY 5, 2024

Information you collect about competitors and customers, which helps you maintain a competitive advantage, is known as competitive intelligence. Growing your market share is impossible without it in today’s hyper-competitive environment. One of the best ways to proceed is with a SWOT analysis.

Competitive Intelligence 182

Competitive Intelligence Competitive Intelligence Intelligence 182

Netbasequid

APRIL 12, 2023

It’s what the best performers do: According to Emerald , 90 percent of Fortune 500 companies use competitive intelligence to gain an edge over their competitors. A competitive analysis will tell you all you need to know about your competitor’s activities and performance and help you identify hidden opportunities and mitigate emerging threats.

Analysis 111

Analysis Competitive Competitive Intelligence Competitive Landscape 111

FedSavvy

OCTOBER 11, 2023

Action oriented management consulting firm FedSavvy Strategies has announced a partnership with rapidly growing market intelligence platform G2Xchange to bring more in-depth actionable intelligence to the more than 12,000 companies, federal agencies, trade organizations, and nonprofits that use G2Xchange.

Intelligence 130

Intelligence Intelligence Competitive Intelligence Market Intelligence 130

SCIP

APRIL 21, 2024

SCIP Insights Unlocking Competitive Advantage: The Power of Intelligence-Driven Decision-Making in Today's Business Landscape In today's fast-paced business scene, quick and informed decisions are key to success. Exploring the Market Implications Agility and Adaptability Markets are dynamic and constantly evolving.

Advantage 45

Advantage Advantage Competitive SCIP 45

Alpha Sense BI

DECEMBER 13, 2022

In the age of data, business intelligence is about more than just having the right information — it’s about uncovering and analyzing the exact crucial insights you need to help inform business decisions, stay ahead of market-moving trends, and keep an edge on the competition. That’s where market analysis tools come in.

Analysis 97

Analysis Marketing Marketing Primary Research 97

Netbasequid

JANUARY 24, 2022

And we have nine ways to use trending topics found online to your advantage! Such breakdowns as offered by Google and Twitter can give you a starting point for your trending topics analysis. And afterwards, tracking how effective they are isn’t very challenging in the right consumer and market intelligence tool.

Advantage 98

Advantage Advantage Sports Entertainment 98

Owler

MARCH 17, 2022

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

Alpha Sense BI

JUNE 6, 2024

Having a dedicated and comprehensive competitor analysis framework is critical, as is the ability to access all the competitive information you need in one place. What is a Competitor Analysis Framework? PEST Analysis – Stands for political, economic, social, and technological analysis.

Competitor Analysis 40

Competitor Analysis Analysis Battlecard SWOT 40

FedSavvy

NOVEMBER 20, 2024

SAIC rapidly develops and deploys capabilities providing warfighters with access to critical information and data at the speed and scale required to gain and maintain decision advantage. LOGIX directly aligns with the DoD’s JADC2 strategy to deliver information and decision advantage to enhance U.S. billion value. national security.

Cyberspace 130

Cyberspace Analysis Win Competitive 130

Alpha Sense BI

SEPTEMBER 28, 2023

To stay ahead of new trends, identify risks and opportunities, and gain competitive advantages, you need the ability to conduct deeper market analysis that goes beyond simply consuming information but that helps you make smarter decisions and build better strategies. And yet, not all market analysis is created equal.

Analysis 52

Analysis Marketing Marketing Primary Research 52

Netbasequid

APRIL 16, 2021

Trends come and go, and marketers need to keep tabs on the lifecycle of each with proper trend analysis. A trend analysis is the method used to track shifts in trends for an ongoing understanding of global and niche narratives. We’ll discuss the advantages in more detail here, and also how trend analysis works in marketing.

Analysis 98

Analysis Marketing Marketing Win 98

ArchIntel

OCTOBER 23, 2020

Laurie Young , director of Competitive Intelligence with Lone Star Analysis , recently spoke with ArchIntel regarding how competitive intelligence has changed with the emergence of new technologies, how to manage customers’ needs and strategies, as well as building partnerships and customer relationships in the marketplace.

Competitive Intelligence 104

Competitive Intelligence Competitive Analysis Intelligence 104

Aqute Intelligence

AUGUST 16, 2023

If you’re trying to gather competitive intelligence , researching their customer lists is a worthwhile endeavor. You can use the tools in this post to conduct a comprehensive competitive analysis that includes customer lists. Similarweb Tracking other websites your audience visits is a good way to identify your competition.

Competitor Analysis 130

Competitor Analysis Competitive Intelligence Market Segmentation Analysis 130

Cleverx

FEBRUARY 27, 2020

Building a strong foundation in both areas will provide your organization with superior marketing intelligence which can pave the way to developing more relevant marketing strategies, improving performance, or knowing whether investment in a new market, product or service is a viable proposition.

Benchmarking 52

Benchmarking Market Intelligence Competitive Intelligence 52

Aqute Intelligence

SEPTEMBER 6, 2023

You can outsmart the competition with their real-time and historical tracking tools, which allows users to stay attuned to market trends and opportunities. Kompyte This competitive intelligence automation software focuses on providing clear and actionable insights to improve your competitive positioning.

Competitive Intelligence 130

Competitive Intelligence Competitive Battlecard Technology 130

Alpha Sense BI

MAY 29, 2024

Gaining quality insights from customer perspectives and industry experts can be a critical resource for businesses to outperform the competition and enhance their technology market research. The COO cites CoreWeave’s partnership with NVIDIA as a strategic advantage because it enables CoreWeave to access cutting-edge GPUs.

Analysis 52

Analysis Startups Marketing Marketing 52

Owler

JANUARY 27, 2022

Understanding your potential customers is key to a successful marketing strategy. Knowing what they are talking about and how your product will benefit them is a critical start to your market research. Market research is the analysis of the needs , preferences, and challenges of your target market. Learn more

Market Research 52

Market Research Marketing Research Advantage Advantage 52

Alpha Sense BI

NOVEMBER 12, 2024

When conducting market research in the healthcare and pharma sectors, you need access to the right information, as well as a way to separate relevant insights from extraneous noise. This inefficient process results in too much time spent on searching and not enough spent on analysis and strategy.

Market Research 52

Market Research Marketing Research Research Marketing 52

Markets and Markets

JULY 22, 2020

While it may seem competitive intelligence (CI) and market intelligence (MI) are the same and they serve a similar purpose i.e., aid decision-making, but they are different in practice and make a great equation for the success of any business. Thus, competitive intelligence is business-focused. Market Intelligence –.

Competitive Intelligence 40

Competitive Intelligence Market Intelligence Intelligence Intelligence 40

Digimind

AUGUST 8, 2019

Digital marketing and communication departments actively monitor and analyze their online reputation and impact of their actions on social media. Market intelligence teams, on the other hand, do not.

Market Intelligence 40

Market Intelligence Intelligence Intelligence Marketing 40

mention

JULY 26, 2024

As a business owner or marketing professional, you know the challenge of monitoring brand mentions across multiple platforms. At its core, Mention excels in real-time tracking of brand mentions, online conversations, competitor analysis, and sentiment assessment. Mention makes this task not just manageable but effortless.

Analysis 162

Analysis Predictive Analytics Advantage Advantage 162

Alpha Sense BI

AUGUST 30, 2023

AI enables analysts to uncover opportunities even amidst volatility, operate with higher agility, perform data analysis at scale, and assess risk more accurately. As time goes on and more firms adopt AI tools, these capabilities will become even more essential to maintain a competitive advantage.

Management 98

Management Biotech Due Diligence Algorithm 98