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Many companies avoid doing this because it requires effort, so taking the time to analyze your industry will give you an advantage over many of your competitors. For example, Aqute is in competititve intelligence, but the common use of that term includes SEO and SEM competitoranalysis, which is not at all what we do.
Social Media Intelligence is an overarching term covering a few key areas of social analytics, including Social Media Monitoring and Social Media Listening, with a focus on CompetitorAnalysis. It represents the sum of the parts (i.e., data) these other tools unlock.
As we can see in this airline example, sentiment is pretty low right now, at 22%. To ensure sentiment analysis is accurate though, beyond offering the abilty to get extremely granular and transparent results , your tools must evaluate language and its varying idiosyncrasies – from global languages like English, French, Mandarin, etc.,
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This platform delivers innovative data visualization in a number of different formats, enabling unparalleled visibility into any landscape analysis including: · Brand coverage. · Industries they serve. · New opportunities for strategic brands. Price: Contact for info.
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